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User's nightmare

On March 8 of this year, the title of the cover of WirtschaftsWoche No. 11 was: "SAP: The users' nightmare. SAP is the world market leader for business software. But for many companies, implementing an SAP system is a nightmare. Projects take longer than planned, become more expensive - or fail. But there is another way."
Peter M. Färbinger, E3 Magazine
April 10, 2019
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This text has been automatically translated from German to English.

WiWo editor Michael Kroker has recorded and documented everything correctly - only one sentence is wrong: "There are other ways to do it." The correct wording would be: "There was another way to do it!"

The turn of the year 2018/2019 marks a turning point in SAP's successful history. In the past, the SAP Executive Board was a colorful bunch of ingenious minds: There were researchers, controllers, programmers, service people, financial experts, visionaries, mathematicians.

There was once an SAP CEO who solved complex math puzzles in his spare time and could program in SAP's system language, Abap.

His name is Henning Kagermann, professor of physics. He was assisted by "IT craftsmen" with the best training and impeccable reputations: Gerd Oswald, Peter Zencke, Claus Heinrich, Shai Agassi, and so on. Back then, too, SAP implementations got out of hand, there were problems and escalations.

How often was the SAP jet launched and board members and technicians flew to Nestle in Switzerland, to Swarovski in Austria, etc.? But the whole SAP community was a successful family.

They helped each other, and if things didn't work out that way, they worked out differently. Henning Kagermann and Gerd Oswald never let a project go to waste. It went really well! Today, SAP's Executive Board consists almost entirely of salespeople with responsibility for revenue, and the chief salesman, Bill McDermott, looks more at the share price than at his existing customers.

SAP has become the nightmare of its long-time existing customers. In the E-3 cover story "Triple farewell" shows that the separation of the two top SAP managers, Bernd Leukert and Björn Goerke, is only the superficial turbulence of a deep system change and farewell to old values - yes, things used to be different.

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Peter M. Färbinger, E3 Magazine

Peter M. Färbinger, Publisher and Editor-in-Chief E3 Magazine DE, US and ES (e3mag.com), B4Bmedia.net AG, Freilassing (DE), E-Mail: pmf@b4bmedia.net and Tel. +49(0)8654/77130-21


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Working on the SAP basis is crucial for successful S/4 conversion. 

This gives the Competence Center strategic importance for existing SAP customers. Regardless of the S/4 Hana operating model, topics such as Automation, Monitoring, Security, Application Lifecycle Management and Data Management the basis for S/4 operations.

For the second time, E3 magazine is organizing a summit for the SAP community in Salzburg to provide comprehensive information on all aspects of S/4 Hana groundwork.

Venue

FourSide Hotel Salzburg,
Trademark Collection by Wyndham
Am Messezentrum 2, 5020 Salzburg, Austria
+43-66-24355460

Event date

Wednesday, June 10, and
Thursday, June 11, 2026

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EUR 390 excl. VAT
available until 1.10.2025
EUR 590 excl. VAT

Venue

Hotel Hilton Heidelberg
Kurfürstenanlage 1
D-69115 Heidelberg

Event date

Wednesday, April 22 and
Thursday, April 23, 2026

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reduced with promocode STAbo26
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reduced with promocode STStud26.
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The event is organized by the E3 magazine of the publishing house B4Bmedia.net AG. The presentations will be accompanied by an exhibition of selected SAP partners. The ticket price includes attendance at all presentations of the Steampunk and BTP Summit 2026, a visit to the exhibition area, participation in the evening event and catering during the official program. The lecture program and the list of exhibitors and sponsors (SAP partners) will be published on this website in due course.