The global and independent platform for the SAP community.

Author: Peter M. Färbinger, E3-Magazin

Peter M. Färbinger, Publisher and Editor-in-Chief of E3 Magazine DE, US, ES, and FR (e3mag.com), B4Bmedia.net AG, Freilassing (DE), email: pmf@b4bmedia.net, and phone: +49(0)8654/77130-21
In der neuen Abap-Cloud-Welt ist der grenzenlose Direktzugriff auf Datenbanktabellen, das lokale Dateisystem oder den Kernel des Anwendungsservers rigoros verboten. Für die SAP-Bestandskunden ergibt sich aus dieser Entwicklungsdoktrin ein schmerzhafter und teurer Refactoring-Prozess.
The former pioneer of standard business software seems to have lost its innovative compass. Hana, cloud, AI, qubits - what adds value to ERP?
Investors fear that expensive cloud software subscriptions will be radically devalued as sophisticated AI agents perform the tasks of office workers largely autonomously, drastically reducing the need for thousands and thousands of individual licenses.
The term „narrative economics“ was coined by Robert J. Shiller, winner of the Nobel Prize in Economics, and describes an approach to explaining how narratives drive significant economic events.
E3 editor-in-chief Peter Färbinger spoke to Stefan Nogly, Chief Technology Officer at the German-speaking SAP User Group (DSAG), at the Technology Days 2026 in Hamburg. Stefan Nogly tries to keep an eye on and orchestrate all aspects of the members.
While SAP CEO Christian Klein uses artificial intelligence primarily as a sales vehicle for his cloud strategy and invests huge sums in hyperscaler partnerships, Siemens CEO Roland Busch has a much sharper and more independent vision.
A unique selling proposition some fifty years ago has been transformed into an ERP group with no history and just any old thing. Where is the SAP added value?
AI and Agentic AI do not add value to ERP. AI will eventually replace, marginalize and eliminate traditional ERP. S/4 will be around for many years to come, but the future lies elsewhere.
Under the strict dictates of the SAP Clean Core strategy, the future of Abap is defined by cloud compliance, AI, strict governance and absolute upgrade stability. Users are forced to rethink their historically grown and individualized ERP architectures.
The year 2026 marks a historic and critical turning point for the SAP community, where the glossy visions of the Walldorf-based software group SAP meet the pragmatic reality of existing customers with full force. The deadline for the end of maintenance of the old ERP system in 2027 is approaching, increasing the pressure on S/4 migrations and having a noticeable and lasting impact on the service provider market.
The Business Technology Platform, SAP BTP, is already causing real problems for many existing customers when it comes to licensing. According to a presentation by Michael Bloch, Head of Licenses, Contracts and Support at the German-speaking SAP User Group (DSAG), there now appear to be even more problems with the SAP Business Data Cloud.
Clean Core and Agentic AI are interrelated: SAP Clean Core and clean data are the prerequisite for AI agents to work in a scalable manner, while AI agents are the tool to efficiently create the Clean Core.

Working on the SAP basis is crucial for successful S/4 conversion. 

This gives the Competence Center strategic importance for existing SAP customers. Regardless of the S/4 Hana operating model, topics such as Automation, Monitoring, Security, Application Lifecycle Management and Data Management the basis for S/4 operations.

For the fourth time, E3 magazine is organizing a summit for the SAP community in Salzburg to provide comprehensive information on all aspects of S/4 Hana groundwork.

Venue

FourSide Hotel Salzburg,
Trademark Collection by Wyndham
Am Messezentrum 2, 5020 Salzburg, Austria
+43-662-4355460

Event date

Wednesday, June 10, and
Thursday, June 11, 2026

AI experience workshop only on June 11, 2026 (limited places)
Bonus: Access to all lectures on June 11, 2026

Regular ticket

Lectures, evening event and, depending on availability, the AI workshop on June 11, 2026
Places at the AI experience workshop are limited and registration is required.

Subscribers to the E3 Magazine Ticket

reduced with promocode CCAbo26

Students*

reduced with promocode CCStud26.
Please send proof of studies by e-mail to office@b4bmedia.net.
*The first 10 tickets are free of charge for students. Try your luck! 🍀
EUR 305 excl. VAT.
EUR 590 excl. VAT
EUR 390 excl. VAT
EUR 290 excl. VAT

Venue

Hotel Hilton Heidelberg
Kurfürstenanlage 1
D-69115 Heidelberg

Event date

Wednesday, April 22 and
Thursday, April 23, 2026

Tickets

AI onlyExperience workshop on April 23, 2026 
Bonus: Access to all lectures on April 23, 2026
Regular ticket
April 22, 2026: Lectures and evening event
April 23, 2026: Lectures and AI workshop
EUR 305 excl. VAT
EUR 590 excl. VAT
Subscribers to the E3 magazine
reduced with promocode STAbo26
EUR 390 excl. VAT
Students*
reduced with promocode STStud26.
Please send proof of studies by e-mail to office@b4bmedia.net.
EUR 290 excl. VAT
*The first 10 tickets are free of charge for students. Try your luck! 🍀
The event is organized by the E3 magazine of the publishing house B4Bmedia.net AG. The presentations will be accompanied by an exhibition of selected SAP partners. The ticket price includes attendance at all presentations of the Steampunk and BTP Summit 2026, a visit to the exhibition area, participation in the evening event and catering during the official program. The lecture program and the list of exhibitors and sponsors (SAP partners) will be published on this website in due course.