CRM algorithms

Algorithms versus infrastructure

Once again, the SAP balance sheet figures concerning the infrastructure topic "Cloud computing" in SAP's quarterly report increased significantly. What is presented as a success is merely an ingenious sleight of hand. The real ERP life takes place in the SAP community and among DSAG members, where few want to hear anything about cloud computing. Here, algorithms and data structures determine success.

The end of SAP's success in the cloud is foreseeable, although not yet within reach. Like the IT scene, the SAP community is heterogeneous. In hybrid landscapes, not only on-prem and cloud change, but also the app providers. For many existing SAP customers, it goes without saying that CRM from Salesforce and HCM from Workday to obtain. This agility is good for the market and a challenge for the providers, in line with the motto: If, would have bicycle chain. But more and more voices from the SAP community are saying that the new SAP CRM is superior to the no less successful Salesforce in terms of usability and user interface. Which proves that the issue is not "cloud computing" but functionality.

A good algorithm, suitable Fiori apps, a logical user interface, and consistent data structures are more important than the operational business model. Cloud computing may bring many advantages. Not every SAP inventory customer is also a security and disaster recovery specialist. But no one understands business processes more than SAP itself and its existing customers. This is where a unique selling proposition and competitive advantage develops from the algorithms (processes) and the data structures (interoperability). Many IT providers have mastered cloud computing, but only SAP has mastered standard business processes - according to statements from existing customers, SAP's CRM is said to be superior to that of Salesforce.