Training and event management
The new solution is designed to make it easier for users to plan, implement and follow up on their events. The Training and Event Manager (TEM) is based on the SAP Cloud Platform and is therefore an event management solution specially tailored to SAP users.
The architecture is designed in such a way that the TEM can be ideally integrated into the customer's existing SAP landscape. In combination with SAP modules such as S/4 Hana and Hybris Marketing, the application unfolds its full potential.
This allows users to use the TEM data in Hybris Marketing for a wide range of marketing and sales activities, such as participant segmentation, lead qualification, personalized targeting, event recommendations and loyalty management.