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The road to the digital age

Cloud or not cloud? As is so often the case, this question is dominated in German-speaking countries by - entirely justified - concerns such as the protection of intellectual property and privacy. In the USA, on the other hand, there is downright cloud hype.
E-3 Magazine
February 3, 2016
2016
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This text has been automatically translated from German to English.

In the USA, it has been realized that there is one reason for cloud computing that outweighs all other advantages: digitization. Yet it should be the companies in Central Europe that are at the forefront of this hype.

This is because Germany, Austria and Switzerland have traditionally been dominated by highly integrated, vertical value chains in the form of industrial clusters with a close relationship to the retail sector.

The more and the more end-to-end these cross-company value chains are digitized, the more companies will rely on cloud infrastructures.

Only with the cloud will the promise of digital value chains come true: the direct connection to the end customer.

Secure and legally compliant

Information management and analysis based on secure and legally compliant cloud environments - private and hybrid - is OpenText's offering for the digitalization strategy.

Because information in all possible formats and the analysis of its meaning and relevance form the core of digitized value chains. Cloud computing and analytics are the prerequisites for transforming existing business models into digital ones.

At the OpenText Innovation Tour, companies will learn how they can leverage this offering for their success in the digital world.

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E-3 Magazine

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Working on the SAP basis is crucial for successful S/4 conversion. 

This gives the Competence Center strategic importance for existing SAP customers. Regardless of the S/4 Hana operating model, topics such as Automation, Monitoring, Security, Application Lifecycle Management and Data Management the basis for S/4 operations.

For the second time, E3 magazine is organizing a summit for the SAP community in Salzburg to provide comprehensive information on all aspects of S/4 Hana groundwork.

Venue

FourSide Hotel Salzburg,
Trademark Collection by Wyndham
Am Messezentrum 2, 5020 Salzburg, Austria
+43-66-24355460

Event date

Wednesday, June 10, and
Thursday, June 11, 2026

Early Bird Ticket

Regular ticket

EUR 390 excl. VAT
available until 1.10.2025
EUR 590 excl. VAT

Venue

Hotel Hilton Heidelberg
Kurfürstenanlage 1
D-69115 Heidelberg

Event date

Wednesday, April 22 and
Thursday, April 23, 2026

Tickets

Regular ticket
EUR 590 excl. VAT
Subscribers to the E3 magazine
reduced with promocode STAbo26
EUR 390 excl. VAT
Students*
reduced with promocode STStud26.
Please send proof of studies by e-mail to office@b4bmedia.net.
EUR 290 excl. VAT
*The first 10 tickets are free of charge for students. Try your luck! 🍀
The event is organized by the E3 magazine of the publishing house B4Bmedia.net AG. The presentations will be accompanied by an exhibition of selected SAP partners. The ticket price includes attendance at all presentations of the Steampunk and BTP Summit 2026, a visit to the exhibition area, participation in the evening event and catering during the official program. The lecture program and the list of exhibitors and sponsors (SAP partners) will be published on this website in due course.