The global and independent platform for the SAP community.

Study by BearingPoint on Advanced Visualization Tools

Just under 48 percent of the companies surveyed make use of advanced visualization tools.
E3 Magazine
November 17, 2023
This text has been automatically translated from German to English.

In a comprehensive study, the management and technology consultancy BearingPoint has examined the current use of advanced visualization tools in the automotive and manufacturing industry. The study shows that so far less than half of the companies surveyed use this software or have long-term plans to integrate it into their processes - despite the proven benefits. However, technological and practical obstacles are causing many companies to hesitate. Data visualization ("advanced visualization") is essential in every data-driven company today. It transforms data into visual elements, such as graphs or charts, making it easier to understand and use for important business decisions. Companies that already use these technologies report, among other things, greater transparency and increased efficiency in their processes. Despite this, only just under 48% of companies in the automotive and manufacturing sector make use of advanced visualization tools - including predominantly large companies with more than 500 employees. 

Companies that have already gained experience with advanced visualization tools report increased transparency in their business processes. In the area of marketing, this is primarily expressed through an improved understanding of customers (64%), closely followed by an increase in turnover through optimized marketing (59%). Production and logistics departments report greater transparency in their cost and profitability analyses thanks to the use of Advanced Visualization (79%). In addition, 75 percent of companies reported shorter order and delivery times. 

The main use cases for Advanced Visualization are increasing transparency, measuring process KPIs and simulating profitability analyses. Drill-through options, natural language generation and integrated data science functionalities are named as the most important cross-tool functions. With drill-through functions, a key figure can be analyzed within a diagram through several levels of detail. With natural language generation, a tool is able to create texts in different languages based on an existing data set. In addition, 60 percent confirm the trend towards multiscreen reporting in the presentation of reports.

Write a comment

Work on SAP Basis is crucial for successful S/4 conversion. This gives the so-called Competence Center strategic importance among SAP's existing customers. Regardless of the operating model of an S/4 Hana, topics such as automation, monitoring, security, application lifecycle management, and data management are the basis for the operative S/4 operation. For the second time already, E3 Magazine is hosting a summit in Salzburg for the SAP community to get comprehensive information on all aspects of S/4 Hana groundwork. With an exhibition, expert presentations, and plenty to talk about, we again expect numerous existing customers, partners, and experts in Salzburg. E3 Magazine invites you to Salzburg for learning and exchange of ideas on June 5 and 6, 2024.


Event Room, FourSide Hotel Salzburg,
At the exhibition center 2,
A-5020 Salzburg

Event date

June 5 and 6, 2024


Early Bird Ticket - Available until 29.03.2024
EUR 440 excl. VAT
Regular ticket
EUR 590 excl. VAT

Secure your Early Bird ticket now!


Event Room, Hotel Hilton Heidelberg,
Kurfürstenanlage 1,
69115 Heidelberg

Event date

28 and 29 February 2024


Regular ticket
EUR 590 excl. VAT
The organizer is the E3 magazine of the publishing house AG. The presentations will be accompanied by an exhibition of selected SAP partners. The ticket price includes the attendance of all lectures of the Steampunk and BTP Summit 2024, the visit of the exhibition area, the participation in the evening event as well as the catering during the official program. The lecture program and the list of exhibitors and sponsors (SAP partners) will be published on this website in due time.