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The SAP community is a community of values in which discourse has always been a key driver of development. Whereas in the IT scene it is often technical innovations that open up new paths, in the SAP community it is the joint finding of business, organizational, technical and licensing law answers and solutions.
E-3 Magazine
June 10, 2020
Internal Communication
This text has been automatically translated from German to English.

Communication, information, and educational outreach have been the companions of SAP's successful existing customers since its inception. The many voices in the SAP community are proof of the dynamism and commitment. "Keeping in touch" has always been true, even more so in the current situation, because information and planning security are in demand.

SAP is conspicuously silent: There are hardly any explanations of the current challenges, and there is no sign of a joint initiative with partners, the media and the trade press.

A broad discourse about opportunities and challenges would be important. SAP could afford to provide resources and platforms for this important discourse on development and tasks among SAP's existing customers.

The Institute for Journalism at the Technical University of Dortmund has published a text on the topic "The Corona Crisis Threatens Independent Journalism" that is well worth reading:

"It's a paradoxical constellation: while the public's demand for reliable information, for classification and critical research is greater than it has been for a long time, while editorial offices are working around the clock from home offices, the economic basis for this very work is crumbling."

The E-3 magazine, online as well as print, can confirm the need for orientation and information based on web figures and subscription orders. Indirectly, the SAP community is also affected by the social and economic crisis.

The International Monetary Fund (IMF) expects a recession in the euro zone this year due to the coronavirus pandemic. Economic output will shrink by 7.5 percent, according to the IMF in its mid-April forecast.

As defined many times in E-3 Magazine, the direction taken "Hana and S/4" is not unwise, but a recession and the new Suite 7 deadline of 2027/2030 cause significant dislocations in the roadmaps of existing customers.

On-prem license revenue already slumped by around 30 percent in SAP's first fiscal quarter. This gives rise to conclusions about the European SAP community, which predominantly operates its own data centers.

Keeping in touch and keeping informed is therefore the order of the day. Independent information platforms are important guides through the challenging situation for SAP's existing customers and partners. The Institute for Journalism at the Technical University of Dortmund:

"Journalism is systemically relevant, in a fundamental way. Without free, independent, professional media, societies largely lose the ability to observe themselves. They can then no longer communicate in open discourse about who they are, where their problems lie and what solutions might look like.

Critical observation of the powerful in business, politics and civil society no longer takes place sufficiently. Societies are then defenselessly at the mercy of state propaganda, public relations and the wild noise spirals of social media."

E-3 Magazine

Information and educational outreach by and for the SAP community.

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Work on SAP Basis is crucial for successful S/4 conversion. This gives the so-called Competence Center strategic importance among SAP's existing customers. Regardless of the operating model of an S/4 Hana, topics such as automation, monitoring, security, application lifecycle management, and data management are the basis for the operative S/4 operation. For the second time already, E3 Magazine is hosting a summit in Salzburg for the SAP community to get comprehensive information on all aspects of S/4 Hana groundwork. With an exhibition, expert presentations, and plenty to talk about, we again expect numerous existing customers, partners, and experts in Salzburg. E3 Magazine invites you to Salzburg for learning and exchange of ideas on June 5 and 6, 2024.


Event Room, FourSide Hotel Salzburg,
At the exhibition center 2,
A-5020 Salzburg

Event date

June 5 and 6, 2024


Early Bird Ticket - Available until 29.03.2024
EUR 440 excl. VAT
Regular ticket
EUR 590 excl. VAT

Secure your Early Bird ticket now!


Event Room, Hotel Hilton Heidelberg,
Kurfürstenanlage 1,
69115 Heidelberg

Event date

28 and 29 February 2024


Regular ticket
EUR 590 excl. VAT
The organizer is the E3 magazine of the publishing house AG. The presentations will be accompanied by an exhibition of selected SAP partners. The ticket price includes the attendance of all lectures of the Steampunk and BTP Summit 2024, the visit of the exhibition area, the participation in the evening event as well as the catering during the official program. The lecture program and the list of exhibitors and sponsors (SAP partners) will be published on this website in due time.