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We didn't start the fire

When the IT world was still in order: The server manufacturers supplied the operating system. Mostly it was Unix and sometimes VMS for DEC-VAX servers. From Oracle came the database. Later, IBM came along with DB2. And Microsoft tried to sneak in with Windows NT and the young SQL server. R/3 was sitting on top of all of them, and SAP conquered the...
E-3 Magazine
29 October 2013
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[shutterstock:96745108, Alkestida]
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This text has been automatically translated from German to English.

plattner-300x300SAPco-founder and Chairman of the Supervisory Board Professor Hasso Plattner sells fresh fish. SAP Chief Technology Officer Vishal Sikka tries it with old cookies (cookies).

Co-CEO Bill McDermott offers the entire SAP belly store and coCEO Jim Hagemann Snabe provides the entertainment:

"Sanssouci, NewDB, In-memory, HanaDB, XI, PI, CCC and CCoE, ESA, SOA - what else do I have to say? We didn't start the fire."

Translated, it means the following: Oracle–Boss Larry EllisonHasso's favorite enemy, is trying to compete with Oracle Applications of the SAP Business Suite (successor to R/3), while SAP is poaching in Larry's traditional market area with its Hana database.

What used to be a clean Layer model with the respective core competencies is now a war for market share at the expense of former allies. Oracle announced a few weeks ago in San Francisco an in-memory computing extension for its Database presented.

Naturally, this is aimed at Hana and has set Hasso off. The verbal war between Larry and Hasso is nothing new. The two alpha males have already fought fierce duels with their sailing boats.

Read the blog translated into German by the E-3 editorial team in the printed November issue of E-3 magazine or online on your tablet and smartphone.

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This gives the Competence Center strategic importance for existing SAP customers. Regardless of the S/4 Hana operating model, topics such as Automation, Monitoring, Security, Application Lifecycle Management and Data Management the basis for S/4 operations.

For the second time, E3 magazine is organizing a summit for the SAP community in Salzburg to provide comprehensive information on all aspects of S/4 Hana groundwork.

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The event is organized by the E3 magazine of the publishing house B4Bmedia.net AG. The presentations will be accompanied by an exhibition of selected SAP partners. The ticket price includes attendance at all presentations of the Steampunk and BTP Summit 2025, a visit to the exhibition area, participation in the evening event and catering during the official program. The lecture program and the list of exhibitors and sponsors (SAP partners) will be published on this website in due course.