The global and independent platform for the SAP community.
Community News, MAG 21-11

Shortfacts - November 2021

No monthly SAP news should be disregarded. The Short Facts are dedicated to smaller news items as well as seemingly more or less important statements from the community. This is the place for SAP-specific press releases that otherwise tend to be overlooked.
E-3 Magazine
December 3, 2021
Content:
Shortfacts
avatar
This text has been automatically translated from German to English.

OVK market figures

The Online Marketing Group (OVK) in the German Digital Economy Association (BVDW)
e. V. has published new market figures on the digital advertising industry. The OVK has raised its forecast significantly: The digital display advertising market is set to grow by 23.4% in Germany in 2021. This means that the digital display advertising market will surpass the five billion euro mark with 5.068 billion euros.

Online advertising recorded significant increases in advertising investments in almost all sectors. Growth rates are particularly high in the economic sectors that were heavily affected by the lockdown: Art, culture and entertainment, gastronomy, leisure and sport. However, fast-moving consumer goods such as beverages and personal care also recorded an increase.

avatar
E-3 Magazine

Information and educational outreach by and for the SAP community.


All articles of the author

Write a comment

Direct Communication From SAP

The National University of Córdoba Enters a Partnership With SAP

DXC and Boomi Forge Strategic Partnership

Working on the SAP basis is crucial for successful S/4 conversion. 

This gives the Competence Center strategic importance for existing SAP customers. Regardless of the S/4 Hana operating model, topics such as Automation, Monitoring, Security, Application Lifecycle Management and Data Management the basis for S/4 operations.

For the second time, E3 magazine is organizing a summit for the SAP community in Salzburg to provide comprehensive information on all aspects of S/4 Hana groundwork.

Venue

FourSide Hotel Salzburg,
Trademark Collection by Wyndham
Am Messezentrum 2, 5020 Salzburg, Austria
+43-66-24355460

Event date

Wednesday, June 10, and
Thursday, June 11, 2026

Early Bird Ticket

Regular ticket

EUR 390 excl. VAT
available until 1.10.2025
EUR 590 excl. VAT

Venue

Hotel Hilton Heidelberg
Kurfürstenanlage 1
D-69115 Heidelberg

Event date

Wednesday, April 22 and
Thursday, April 23, 2026

Tickets

Regular ticket
EUR 590 excl. VAT
Subscribers to the E3 magazine
reduced with promocode STAbo26
EUR 390 excl. VAT
Students*
reduced with promocode STStud26.
Please send proof of studies by e-mail to office@b4bmedia.net.
EUR 290 excl. VAT
*The first 10 tickets are free of charge for students. Try your luck! 🍀
The event is organized by the E3 magazine of the publishing house B4Bmedia.net AG. The presentations will be accompanied by an exhibition of selected SAP partners. The ticket price includes attendance at all presentations of the Steampunk and BTP Summit 2026, a visit to the exhibition area, participation in the evening event and catering during the official program. The lecture program and the list of exhibitors and sponsors (SAP partners) will be published on this website in due course.