Shortfacts - November 2021


Avast at the next level
Avast unveils its new brand identity. As part of its strategic realignment, Avast has set itself the task of protecting the digital freedom of online citizens worldwide even more effectively. The company wants to strengthen rights in the digital space, especially in the important area of privacy. The new digital freedom initiative includes a commitment to user-friendly regulation, philanthropy and innovation. The visual design and tone of voice of Avast's new brand identity reflect the overarching objective. As part of its strategic realignment, Avast is launching Avast One, a new digital protection service.