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Shortfacts - June 2021

No monthly SAP news should be disregarded. The Short Facts are dedicated to smaller news items as well as seemingly more or less important statements from the community. This is the place for SAP-specific press releases that otherwise tend to be overlooked.
E-3 Magazine
July 5, 2021
Shortfacts
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This text has been automatically translated from German to English.

Online audio and podcasts continue to grow

Advertising revenue in the online audio sector rose to around EUR 70 million in 2020, as forecast by the German Digital Industry Association (BVDW). In 2019, revenue was still at 63 million euros.

In the podcast segment, advertising revenue was even higher than expected: Instead of the forecast EUR 14 million, revenue in the podcast segment amounted to around EUR 16 million. The pandemic-related lockdown phase has changed media usage behavior, which is benefiting the podcast sector in particular.

There are more professionally produced environments and increased use. The BVDW expects this trend to continue in 2021 despite the effects of the coronavirus pandemic. A total turnover of 78 million euros is expected for the online audio sector. Of this, 20 million euros in revenue is attributed to podcasts, which corresponds to an increase of around 25%.

Sales in the online audio segment increased again in 2020 due to the coronavirus pandemic.
Tina Jürgens,
Chairwoman of the BVDW audio focus group

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Working on the SAP basis is crucial for successful S/4 conversion. 

This gives the Competence Center strategic importance for existing SAP customers. Regardless of the S/4 Hana operating model, topics such as Automation, Monitoring, Security, Application Lifecycle Management and Data Management the basis for S/4 operations.

For the second time, E3 magazine is organizing a summit for the SAP community in Salzburg to provide comprehensive information on all aspects of S/4 Hana groundwork.

Venue

FourSide Hotel Salzburg,
Trademark Collection by Wyndham
Am Messezentrum 2, 5020 Salzburg, Austria
+43-66-24355460

Event date

Wednesday, June 10, and
Thursday, June 11, 2026

Early Bird Ticket

Regular ticket

EUR 390 excl. VAT
available until 1.10.2025
EUR 590 excl. VAT

Venue

Hotel Hilton Heidelberg
Kurfürstenanlage 1
D-69115 Heidelberg

Event date

Wednesday, April 22 and
Thursday, April 23, 2026

Tickets

Regular ticket
EUR 590 excl. VAT
Subscribers to the E3 magazine
reduced with promocode STAbo26
EUR 390 excl. VAT
Students*
reduced with promocode STStud26.
Please send proof of studies by e-mail to office@b4bmedia.net.
EUR 290 excl. VAT
*The first 10 tickets are free of charge for students. Try your luck! 🍀
The event is organized by the E3 magazine of the publishing house B4Bmedia.net AG. The presentations will be accompanied by an exhibition of selected SAP partners. The ticket price includes attendance at all presentations of the Steampunk and BTP Summit 2026, a visit to the exhibition area, participation in the evening event and catering during the official program. The lecture program and the list of exhibitors and sponsors (SAP partners) will be published on this website in due course.