Shortfacts - February 2020

Online shopping for Christ customers

The annual shopping highlight around Black Friday not only breaks new records every year in America, but is also becoming increasingly popular in Germany. Jeweler Christ has also recorded enormous increases in traffic and sales during Black Week for several years now.

The optimal shopping experience for customers is made possible by stable and smooth processes in the front and back end, which KPS has implemented for the jewelry retailer.

In their many years of collaboration, Christ and KPS have continuously revised and optimized the jeweller's online store: Appealing graphics, intuitive usability and a high level of user-friendliness enable online shoppers to enjoy a trouble-free and joyful shopping experience all year round.

During the shopping-intensive Black Week, Christ's online store experienced many times the number of hits compared to an average week. Despite the extraordinary load, e-commerce ran smoothly and without any restrictions for shoppers thanks to the support of KPS. The successful migration of the online store platform to a modern cloud infrastructure enabled the system to be scaled agilely.