Profit from the SAP Ecosystem
This book is a guide to the opportunities and challenges of the SAP ecosystem and how to successfully overcome them.
Target groups include: Management, Sales, Business Development and Partner Managers. Current start-up methods are combined with proven SAP ecosystem best practices. Contents include: SAP ecosystem overview, partner models, business model design, value proposition design, design thinking, SAP solution alignment and positioning, licensing and indirect use, partnering, go-to-market and strategy development.
More than 50 SAP partner companies, 25 business models and 22 SAP partnership models are presented on 424 pages. The book is initially only available in English, but will also be translated into German if there is sufficient demand.
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