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PAC GmbH

Holzstr. 26
80469 Munich
Tel: +49 897 19 62 65

PAC is Europe's leading IT market analysis and consulting expert - we provide insights for growth, strategy and market success in Europe and worldwide.

 

PAC is Europe's leading market analysis and consulting company for the IT industry.

Since 1976, we have been supporting software vendors and IT service providers worldwide with in-depth analyses, strategic consulting and operational go-to-market expertise. With our experts in Europe, we provide in-depth insights into IT markets and trends in over 30 countries.

Our services are based on three pillars: Guidance (strategy consulting), Insights (market research) and Visibility (market presence). Our renowned research platform SITSI® provides access to comprehensive knowledge about providers, markets and technologies.

As a content-based company with consulting DNA, we help our clients to recognize market opportunities, raise their profile and grow sustainably.

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User surveys
Process and IT consulting
Quantitative market analyses
Software and service provider benchmarks
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Content-based marketing
Market research
Strategy consulting

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Service Market—What Comes After the S/4 Boom?

The SAP service market is booming thanks to S/4 migrations - but the end of this wave is in sight. What comes next? New opportunities, new challenges and a change of strategy in the SAP partner ecosystem.

Is the SAP community willing to change?

Our current survey on the status quo of S/4 Hana migration in German companies shows that a slight majority of participants are aiming for or have installed an on-premises version of S/4 as their target platform.

SAP Landscapes in Transition: A Look at the Status Quo

There is no doubt that users' SAP landscapes are (once again) in a state of upheaval. S/4 Hana, Business Transformation Platform, cloud computing, IoT, automation and digitalization are examples of technologies and offerings that are having a fundamental impact on SAP installations and business processes.

Working on the SAP basis is crucial for successful S/4 conversion. 

This gives the Competence Center strategic importance for existing SAP customers. Regardless of the S/4 Hana operating model, topics such as Automation, Monitoring, Security, Application Lifecycle Management and Data Management the basis for S/4 operations.

For the second time, E3 magazine is organizing a summit for the SAP community in Salzburg to provide comprehensive information on all aspects of S/4 Hana groundwork.

Venue

FourSide Hotel Salzburg,
Trademark Collection by Wyndham
Am Messezentrum 2, 5020 Salzburg, Austria
+43-66-24355460

Event date

Wednesday, June 10, and
Thursday, June 11, 2026

Early Bird Ticket

Regular ticket

Subscribers to the E3 Magazine Ticket

reduced with promocode CCAbo26

Students*

reduced with promocode CCStud26.
Please send proof of studies by e-mail to office@b4bmedia.net.
*The first 10 tickets are free of charge for students. Try your luck! 🍀
EUR 390 excl. VAT
available until November 30, 2025
EUR 590 excl. VAT
EUR 390 excl. VAT
EUR 290 excl. VAT

Venue

Hotel Hilton Heidelberg
Kurfürstenanlage 1
D-69115 Heidelberg

Event date

Wednesday, April 22 and
Thursday, April 23, 2026

Tickets

Early Bird Ticket
Regular ticket
EUR 390 excl. VAT
available until 30.11.2025
EUR 590 excl. VAT
Subscribers to the E3 magazine
reduced with promocode STAbo26
EUR 390 excl. VAT
Students*
reduced with promocode STStud26.
Please send proof of studies by e-mail to office@b4bmedia.net.
EUR 290 excl. VAT
*The first 10 tickets are free of charge for students. Try your luck! 🍀
The event is organized by the E3 magazine of the publishing house B4Bmedia.net AG. The presentations will be accompanied by an exhibition of selected SAP partners. The ticket price includes attendance at all presentations of the Steampunk and BTP Summit 2026, a visit to the exhibition area, participation in the evening event and catering during the official program. The lecture program and the list of exhibitors and sponsors (SAP partners) will be published on this website in due course.