Wrong decisions and loss of sales

However, a global study by Fivetran in collaboration with Dimensional Research shows that companies lack the right data at the right time to make decisions. The lack of real-time access to ERP systems is primarily responsible for this. Traditional enterprise resource planning (ERP) systems such as SAP and Oracle databases are widely used by Fortune 500 companies. Despite this, very few companies manage to profitably use the operational data stored in them for decision-making. 86 percent of companies need access to real-time ERP data, but only 23 percent have systems in place to make this possible. 82 percent of business decisions are thus based on outdated information.

65 percent find ERP data difficult to access, and 78 percent suspect the software provider of intentionally making data access difficult. Complicated access to ERP data is felt by companies: business processes are slowed down, wrong decisions are made, and revenue is lost. But to use data effectively, it must be accessible across disparate systems - whether on-premises or in the cloud. ERP systems contain important operational data with information on supply chains and manufacturing, which is combined with other data, for example from marketing. Only with a holistic view can companies respond to market trends.