The global and independent platform for the SAP community.

A special challenge

Between now and the DSAG Annual Congress 2020 in Leipzig, SAP, Microsoft and the partners mentioned here will be telling the "SAP and Azure" story in E-3 Magazine - educational work for the SAP community to perfection. This is the most significant cloud knowledge transfer for existing SAP customers.
E-3 Magazine
October 24, 2019
Driving Innovation Together
avatar
This text has been automatically translated from German to English.

The DSAG investment report from the beginning of this year clearly shows that existing SAP customers prefer the Microsoft Azure cloud. Marcus Sommer from Microsoft comments on the very pleasing result:

"We have to thank our customers and partners for this assessment. After all, our success is ultimately defined by our customers and partners. So let's take a look at what the important factors are.

On the one hand, it is the good interaction of our various solutions on the cloud platform, right through to the very relevant hybrid area. Here, our solutions enable good integration of existing IT landscapes with cloud-based solutions.

In addition, Microsoft has always cultivated intensive and long-term relationships with companies. We therefore offer our customers a personal point of contact at all times. This should not be underestimated.

However, we are also backed by a powerful partner system that brings together product expertise and industry knowledge. With this ecosystem, we not only offer the technology, but also support our customers' business requirements over the entire life cycle."

Shaping innovation together

Digitalization affects more than just the use of new technologies and encompasses almost all areas of a company. In order to meet the challenges ahead, companies need to increase their value creation and speed of innovation: this is at the heart of an "intelligent company".

Implementation in the cloud offers significant advantages: greater flexibility and efficiency, scalability and lower costs. According to a recent survey at the DSAG Annual Congress 2019 in Nuremberg, more than 50 percent of all existing SAP customers see Microsoft Azure as their preferred cloud platform for SAP workloads.

Using Azure as an infrastructure platform for SAP workloads is only the first step on the journey to the cloud. With S/4 Hana and the SAP Hana Enterprise Cloud (HEC), SAP offers the intelligent suite with which business processes can be digitized and automated.

The SAP Cloud Platform simplifies the orchestration of data as well as the integration and expansion of processes. SAP Leonardo provides intelligent technologies to recognize patterns based on data and prepare suitable measures.

Together with Microsoft's technology and solution portfolio, SAP and Microsoft offer a unique innovation platform for the path to the intelligent enterprise and the intelligent cloud.

Download cover story

avatar
E-3 Magazine

Information and educational outreach by and for the SAP community.


Write a comment

Working on the SAP basis is crucial for successful S/4 conversion. 

This gives the Competence Center strategic importance for existing SAP customers. Regardless of the S/4 Hana operating model, topics such as Automation, Monitoring, Security, Application Lifecycle Management and Data Management the basis for S/4 operations.

For the second time, E3 magazine is organizing a summit for the SAP community in Salzburg to provide comprehensive information on all aspects of S/4 Hana groundwork.

Venue

FourSide Hotel Salzburg,
Trademark Collection by Wyndham
Am Messezentrum 2, 5020 Salzburg, Austria
+43-66-24355460

Event date

Wednesday, June 10, and
Thursday, June 11, 2026

Early Bird Ticket

Regular ticket

EUR 390 excl. VAT
available until 1.10.2025
EUR 590 excl. VAT

Venue

Hotel Hilton Heidelberg
Kurfürstenanlage 1
D-69115 Heidelberg

Event date

Wednesday, April 22 and
Thursday, April 23, 2026

Tickets

Regular ticket
EUR 590 excl. VAT
Subscribers to the E3 magazine
reduced with promocode STAbo26
EUR 390 excl. VAT
Students*
reduced with promocode STStud26.
Please send proof of studies by e-mail to office@b4bmedia.net.
EUR 290 excl. VAT
*The first 10 tickets are free of charge for students. Try your luck! 🍀
The event is organized by the E3 magazine of the publishing house B4Bmedia.net AG. The presentations will be accompanied by an exhibition of selected SAP partners. The ticket price includes attendance at all presentations of the Steampunk and BTP Summit 2026, a visit to the exhibition area, participation in the evening event and catering during the official program. The lecture program and the list of exhibitors and sponsors (SAP partners) will be published on this website in due course.