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Digitization from all sides

Who is bringing the topic of digitization to companies in the SME sector? According to a study, it is increasingly the specialist department.
E-3 Magazine
November 1, 2016
[shutterstock:563589787, Kaissa]
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This text has been automatically translated from German to English.

Even though IT departments continue to play a key role in digitization: Management and also the individual departments themselves are getting involved in the discussions and are active promoters of digitization in many companies.

This was the conclusion of a survey of 215 medium-sized companies conducted by Techconsult.

An important differentiation criterion here is the perceived emphasis with which digitization is being driven forward. And this is currently more pronounced in IT departments.

Around thirteen percent of the business unit managers surveyed see themselves as being strongly driven by the IT departments. Only about half as many say that they are urging digitization on their own initiative in the business unit.

If we contrast this with who is not driving digitization at all, there are hardly any differences - IT departments are even perceived as being completely passive here slightly more often.

In the meantime, the importance of digitization has arrived at most companies and continues to grow.

Two-thirds of those surveyed already consider it to be very or increasingly important for the entire company. Only a few companies still see no relevance at all in digitization.

The assessment varies depending on the perspective. The purchasing and HR departments, for example, are more skeptical than the business development department.

By size class, relevance increases with size - of the large SMEs, not a single one now states that digitization is of no significance to their own company.

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