Hannover Messe goes digital

The Hannover Messe Digital Edition is based on the pillars Expo, Conference and Networking and is consistently tailored to the needs of visitors. In the Expo area, visitors have direct access to the exhibitors' comprehensive product overviews.

Via best-case applications, video tutorials, livestreams or video chat, they can find out about concrete solutions for optimizing their processes and enter into a direct exchange with the exhibiting companies. In the Conference area, visitors can be inspired by the ideas and visions of the speakers and derive concrete measures for their companies.

Speakers include AI legend Toby Walsh, Eugene Kaspersky, founder of the IT security company Kaspersky Lab, or Claudia Kemfert from the German Institute for Economic Research. All visitors to the fair can also get in touch directly with the exhibitors, speakers and other visitors.

The personalized entry page with corresponding dashboard provides support. The companies, top speakers and participants relevant to the respective visitor are displayed there.

A direct contact request can be initiated at the click of a button and then exchanged via chat or video call. The top topics include digital platforms, Industry 4.0, IT security, CO2-neutral production, AI, lightweight construction and Logistics 4.0. Conferences and forums complement the program.