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Digitization: Great expectations, sluggish success

The majority of decision-makers in German-speaking countries are hoping for relevant increases in revenue over the next few years as a result of advancing digitization.
E-3 Magazine
May 23, 2018
Digitization: Great expectations, sluggish success
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This text has been automatically translated from German to English.

As a recent survey by Horváth & Partners shows, 60 percent expect revenue increases from digital transformation. So far, only half of the companies are experiencing initial revenue increases as a result of digitization.

They still find it difficult to invent completely new business models based on the new opportunities and thus to tap into new customers and markets. In order for the high expectations to be fulfilled, companies must undergo a cultural change and become more agile.

However, digitization is only slowly paying off on the revenue side: Only 52 percent of companies can attribute initial revenue increases to digitization.

Horvath infographic study digital value creation Cmyk
Advantages that corporate decision-makers expect from advancing digitization.
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The event is organized by the E3 magazine of the publishing house B4Bmedia.net AG. The presentations will be accompanied by an exhibition of selected SAP partners. The ticket price includes attendance at all presentations of the Steampunk and BTP Summit 2025, a visit to the exhibition area, participation in the evening event and catering during the official program. The lecture program and the list of exhibitors and sponsors (SAP partners) will be published on this website in due course.