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Aleran’s B2B Commerce Platform Is Now Available in the SAP Store

Aleran’s subscription-based platform integrates fully into BTP and can extend SAP S/4 Hana capabilities.
E3 Magazine
November 13, 2024
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Aleran Software today announced that its digital commerce and sales operations platform is now available on SAP Store. Aleran’s subscription-based platform fully integrates with BTP (Business Technology Platform) to assist midmarket B2B manufacturers with sales order management, AI-powered catalog-embedded buying, automated configure, price, quote (CPQ), and more.

Manufacturers often avoid digitizing sales processes because of the belief that their products are too complex and concerns about protecting channel partner relationships and customer satisfaction. However, the data shows having online, self-service options for buyers to research and purchase actually increases sales and customer satisfaction.

Alex Sayyah, CEO, Aleran.

Aleran can extend the capabilities of the S/4 Hana platform with the power of BTP to orchestrate omni-channel sales through key features that include B2B e-commerce and go beyond—including customer portals, curated digital experiences, streamlined sales order and quote management, catalog-embedded buying, and customer facing CPQ.

Key benefits for B2B manufacturers include improved sales efficiency by automating sales order, quote management and pricing for configurable products to close deals faster. Another benefit is the rapid deployment of personalized customer portals to enable self-service ordering and re-ordering, as well as viewing and managing quotes and invoices. A simplified and improved customer experience is another key benefit, and includes AI-generated product recommendations, even for the selection of complex, configurable products.

aleran.com

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Working on the SAP basis is crucial for successful S/4 conversion. 

This gives the Competence Center strategic importance for existing SAP customers. Regardless of the S/4 Hana operating model, topics such as Automation, Monitoring, Security, Application Lifecycle Management and Data Management the basis for S/4 operations.

For the second time, E3 magazine is organizing a summit for the SAP community in Salzburg to provide comprehensive information on all aspects of S/4 Hana groundwork.

Venue

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Event date

Wednesday, May 21, and
Thursday, May 22, 2025

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Available until Friday, January 24, 2025
EUR 390 excl. VAT

Regular ticket

EUR 590 excl. VAT

Venue

Hotel Hilton Heidelberg
Kurfürstenanlage 1
D-69115 Heidelberg

Event date

Wednesday, March 5, and
Thursday, March 6, 2025

Tickets

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Available until December 20, 2024

EUR 390 excl. VAT
The event is organized by the E3 magazine of the publishing house B4Bmedia.net AG. The presentations will be accompanied by an exhibition of selected SAP partners. The ticket price includes attendance at all presentations of the Steampunk and BTP Summit 2025, a visit to the exhibition area, participation in the evening event and catering during the official program. The lecture program and the list of exhibitors and sponsors (SAP partners) will be published on this website in due course.