Social Media Recruiting, Active Sourcing and Co.

More than 4,500 managing directors, HR decision-makers, HR developers and health representatives took advantage of this year's Personal Swiss, trade fair for HRM, Recruiting Solutions, Trainings to Business and Corporate Health at the Zurich Exhibition Center, to inform themselves, to educate themselves and to exchange ideas.

In addition, there were nearly 850 visitors to the associated Workplace Strategy Expo, which featured innovative solutions and concepts for the development of modern offices and headquarters.

"Personal Swiss: a must for all HR managers who want to keep their company on the right track in the future"

sums up Personal Swiss project manager Kamila Slowacka, adding:

"Once again this year, we opened the door and offered our visitors a glimpse of what's to come!"

Next year, trade fair organizer Børding Exposition plans to bundle the topics of recruiting and employer branding at TalentPro, trade fair for recruiting solutions and employer branding, in Hall 3 of the Zurich Exhibition Center.

"This will give us the space we need in Halls 5 and 6 for continued growth in HR software, talent management, training to business and corporate health. And we can expand the trade show in a more structured way."

adds Børding Managing Director Alexander R. Petsch.

"In addition, having our own recruiting-themed show underscores the growing importance of attracting the right talent to your organization."

TalentPro is also aimed at companies that operate internationally, as well as trade visitors from other countries who are looking for the latest trends and technologies in recruiting.

"One strand of presentations at the show will have talks in English only on the program."

The keynote speakers, who shared their visions of the working world 4.0, leadership development, social learning and occupational health management, attracted large crowds of visitors, some of whom were standing room only.

Technology as an enabler

Keynote speaker Petra Jenner, former CEO of Microsoft Switzerland, advised:

"I think that the topic of digitization or Work 4.0 is discussed far too much from the technological side."

Technology is ultimately the "enabler" for many changed work processes and work structures.

"But the real innovation is that the value chain, the value proposition of different business units is changing: There are certain business units that will all of a sudden work with completely different industries."

Outlook 2017

Next year, the HR Summit will take place as usual at Messe Zürich in Halls 5 and 6 on April 4 and 5. The internationally oriented Workplace Strategy Expo will also be at the start again.

The trade fair organizer is dedicating a separate area in Hall 3 to the topics of recruiting and employer branding with TalentPro. Another new trade fair event will be IT-expo.ch, the trade fair for business software, security & document solutions, which will be held at Messe Zürich on April 5 and 6, 2017.