Fivetran and Vanson Bourne—Study on the Use of AI
Fivetran, a provider of data movement, presents the results of a survey conducted by independent market research specialist Vanson Bourne. The online survey included 550 participants from companies with 500 or more employees in the US, UK, Ireland, France and Germany. 100 participants came from Germany. The survey revealed that almost nine out of ten companies use AI/ML methods to create models for autonomous decision-making. At the same time, companies have problems with data inaccuracies and hallucinations. US companies using Large Language Models (LLMs) report data inaccuracies and hallucinations 50 percent of the time.
The cause of the wasted potential of data specialists and the poor performance of AI programs is the same: inaccessible, unreliable and incorrect data. New approaches to generative AI have brought further complications: 42 percent of respondents have experienced data hallucinations. These can lead to poor decisions because the information base is inadequate.
In addition, German companies are still in the early stages of using AI (60%), compared to only 39% in the USA and 36% in France. Accordingly, companies there see themselves as advanced: 31% (USA) and 28% (France) use AI that requires little or no human intervention wherever possible. In Germany, this figure is just 14%. Confidence in the results of AI is also low in Germany: only 30% of German companies fully trust the results of generative AI, compared to 47% of US companies and 48% of French companies.
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