Daniella Campbell Becomes CEO of the PAC Group
Daniella Campbell, who took on the role of Group CEO of PAC, a leading market analysis and consulting firm, earlier this year, officially unveiled her vision and innovations for the company a few weeks ago. This follows a successful financial year for PAC, which plans to expand further with new offerings.
Since its foundation in 1976 by Pierre Audoin, PAC has established itself as a major player in the IT industry for market research and strategic consulting. With regular reports and analyses, PAC has contributed to transparency and knowledge growth in the dynamically growing tech sector.
Daniella Campbell, who has been with the Group since 2017 and previously headed up the business in Germany, made a significant contribution to a twelve percent increase in sales in the last financial year. "We focus on accuracy and up-to-date information and deliver unparalleled insights and recommendations with a proven bottom-up approach that includes thousands of interviews and surveys every year," emphasizes CEO Daniella Campbell.
"Our commitment to innovation and the constant updating of the PAC reference model have kept us at the forefront of the industry. With these services, we will continue to shape the performance of software vendors and IT service providers in the future." Under Daniella Campbell's leadership, PAC will expand its research topics to cover areas such as artificial intelligence and sustainability.
