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Customer Competence Center

Sometimes there is a gap between what users want and what providers offer. SAP also recognized this challenge and gave birth to the idea of the CCC.
Peter M. Färbinger, E3 Magazine
November 26 2021
The-Last-Satire
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This text has been automatically translated from German to English.

It used to be called CCC, Customer Competence Center, then it was renamed Customer Center of Expertise, CCoE. The idea remained the same. Some members of the SAP community remember the good old on-prem days. From SAP's point of view - it seems - a CCoE is no longer a necessity in the cloud age.

However, some existing SAP customers disagree. In the previous issue, E-3 September, there was an urgent comment by Johannes Szalachy to fight for the continued existence of the CCoE. Regardless of the operating model, SAP's existing customers need this construct to provide optimal support for their own employees. The CCoE is one of the most important interfaces between users and SAP. A successful CCoE is therefore also a servant of two masters. Everyone benefits from a well-managed CCoE - SAP seems to have forgotten that, hasn't it?

If no competence is desired: Perhaps everything was better in the past, or at least the SAP scene was more orderly. The SAP sales representative had the SAP manager of the respective existing customer as his counterpart. Discussions about licenses were factual and focused on the needs of the users. However, these discussions were also a challenge for SAP sales because the counterpart was just as much an experienced SAP expert with a knowledgeable CCoE. Show effects, as depicted in the cartoon, were the exception and were quickly debunked.

SAP thus came up with the idea of not negotiating with the IT and ERP experts, but instead presenting its own offering to the specialist departments. The task now was to show what would be possible - quite independently of the feasibility of customizing. SAP sales bypassed the ERP experts and relied on the desires of the end users. There were hardly any critical questions here, but much more often admiration for the technical magic tricks!

The competence of the CCoE, its head, the CIO and other ERP experts was more disruptive than helpful. SAP's business was doing well because now there were no annoying questions from the IT experts and the end users naturally wanted to work more productively. From SAP's perspective, the CCoE was becoming a critical disruptive factor. This development accelerated with the advent of cloud computing and the resulting license transformation. 

When all licenses, data, algorithms and add-ons are located at SAP on the Business Technology Platform and the existing SAP customer is finally one hundred percent dependent on SAP - yes, then the existing customers really no longer need CCoE.

S/4 and Hana in the cloud at SAP are the ultimate lock-in that needs neither a MaxAttention nor support nor a CCoE. In a maximally optimized cloud, S/4 and Hana no longer need a CCoE - just as they no longer need Oracle, IBM DB2 and SQL Server. The CIO transfers his IT budget in its entirety to SAP, where they are always happy to come up with new tricks and options.

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Peter M. Färbinger, E3 Magazine

Peter M. Färbinger, Publisher and Editor-in-Chief E3 Magazine DE, US and ES (e3mag.com), B4Bmedia.net AG, Freilassing (DE), E-Mail: pmf@b4bmedia.net and Tel. +49(0)8654/77130-21


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Working on the SAP basis is crucial for successful S/4 conversion. 

This gives the Competence Center strategic importance for existing SAP customers. Regardless of the S/4 Hana operating model, topics such as Automation, Monitoring, Security, Application Lifecycle Management and Data Management the basis for S/4 operations.

For the second time, E3 magazine is organizing a summit for the SAP community in Salzburg to provide comprehensive information on all aspects of S/4 Hana groundwork.

Venue

More information will follow shortly.

Event date

Wednesday, May 21, and
Thursday, May 22, 2025

Early Bird Ticket

Available until Friday, January 24, 2025
EUR 390 excl. VAT

Regular ticket

EUR 590 excl. VAT

Venue

Hotel Hilton Heidelberg
Kurfürstenanlage 1
D-69115 Heidelberg

Event date

Wednesday, March 5, and
Thursday, March 6, 2025

Tickets

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EUR 590 excl. VAT
Early Bird Ticket

Available until December 20, 2024

EUR 390 excl. VAT
The event is organized by the E3 magazine of the publishing house B4Bmedia.net AG. The presentations will be accompanied by an exhibition of selected SAP partners. The ticket price includes attendance at all presentations of the Steampunk and BTP Summit 2025, a visit to the exhibition area, participation in the evening event and catering during the official program. The lecture program and the list of exhibitors and sponsors (SAP partners) will be published on this website in due course.