Media Kit 2026

E3 Magazine has been around since 1998 in German. With the launch of e3mag.com in the summer of 2023, we are now a multilingual enterprise, with English, Spanish, and French now complementing our German content.

The decision to add English and Spanish into the mix was a logical one. English is the standard language of the global IT community and SAP is widely used in English-speaking countries from Australia, India, the Middle East, the United Kingdom, Canada, and the USA.

As for Spanish, Spain and Latin America are SAP’s future markets. While Spain has already been a successful market for SAP and its partners for many years, Latin America is currently experiencing a huge boom. SAP’s previous success in North America seems certain to repeat itself in Latin America in the coming years.

French is not only one of the key business languages in Europe, but also a dominant language across parts of Africa and Canada—regions where SAP adoption is strong and continuing to grow. While France itself represents one of SAP’s most significant European markets, Francophone Africa is increasingly investing in digital infrastructure and ERP modernization, making it a high-potential growth region for SAP solutions.

With e3mag.com, newsletters, video streams on YouTube, and social media, the E3 publishing house is currently a multifaceted multimedia presence. We regularly publish on our platforms in three languages and can also offer discussion rounds as video streams in German, English, and Spanish. The E3 marketing department and editorial team can provide more detailed information.

The platform and approach a provider selects for their digital transformation are crucial to their success, as managing the complexity of a transformation independently can often be quite challenging. That is why it is crucial to select a platform that is up-to-date on all the latest developments in the field. One of those developments is, for example, composable ERP systems. These systems represent the future, necessitating robust platforms and active communities. The latest ideas and trends surrounding ERP platforms, particularly those emerging from the SAP community, are covered extensively on e3mag.com.

Providing information and education for the global SAP community.

B4Bmedia.net is the publisher that produces E3 Magazine, which is closely connected to the SAP community and informs its readers on relevant news regarding said community. We and our partners benefit from our varied distribution channels for multilingual communication, such as print, web, video streaming (YouTube), and social media (LinkedIn). We also hold IT events for the SAP community, such as our Customer Competence Summit and our Steampunk and BTP Summit.  

(Marshall McLuhan, 1911 to 1980)

Source: The starting point for E3‘s reporting is the SAP community. Our Editor-in-Chief and the rest of the editorial staff have over thirty years of combined experience with the SAP community. 

Target audience: SAP customers and partners are our primary target group. 

However, since the E3 website covers a wide breadth of SAP knowledge, our website reaches a wider audience. Namely, users, partners, analysts and teaching staff at universities, as well as SAP employees. In summary, anyone in a position even tangentially related to SAP. 

Target market: The market for the E3 platform is defined by IT products with an affinity for SAP. Every service and product that provides added value for SAP users is relevant for the E3 platform.

Distribution online through e3mag.com 

Newsletter (German): 5,000 recipients per week
Newsletter (English): 12,000 recipients every two weeks

Community Events

Online with logo
placement plus link

30 Days         290 EUR
90 Days         630 EUR
365 Days       1,200 EUR

Published under community events.

Showcase your upcoming events, conferences, workshops, and webinars with an E3 date info entry.

Our team will provide you with the following link where you can supply the necessary information. Before your entry goes live on the website, you will be asked to give your final approval of the entry. Two corrections are included in the price.

Online Content

• Header image
• Name of the event
• Text about the event with a maximum of 1,200 characters*
• Link to company/event homepage
• Location and date
• What kind of event it is (conference, roadshow, seminar…)
• Company logo, contact information (address, phone number, fax, contact person, e-mail and URL)

Optional:

• Picture of contact person plus contact details
• Picture of location
• Additional online promotion activities
  (see the webinars/events section)

E3 Partner

E3 Community Package Info
(Company Profile)

5x         1.830 EUR
10x       3,225 EUR

Published under e3mag.com/en/partner/

The E3 Partner page offers readers an easy way of finding detailed information about SAP partners as well as IT providers in and around the SAP community. Additionally, community info entries can be supplemented by white papers, videos, and links in our online portal e3mag.com/en/partner/

Our team will provide you with the following link where you can supply the necessary information regarding your company. Before the entry goes live, you will be asked to give your approval of the entry. Two corrections are included in the price.

Online Content

• Company logo, contact information
  (address, phone number, fax, e-mail,  and URL)
• Corporate profile includes your industry, your products, and your services.

Optional: additional documents such as white papers, product details, and pamphlets, as well as videos and links.

Curated Text

Under 5,000 characters*

3,100 EUR

Curated Text

Over 5,000 characters*

4,500 EUR

Published in: online, PDF

Curated texts are articles that have been revised by the editorial team, adapted to our editorial guidelines, and approved by the editor and proofreader. We offer the following options: under or over 5,000 characters of curated text.

Included in price:

• Photo editing
• Graphics, layout and proofreading
• Print version and PDF after publication date

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PDF Fees

Published in: PDF

E3 Magazine is a licensed product published by B4Bmedia.net. Proofreading, layout, and pre-press services are provided by external service providers. Upon agreement, we are able and quite happy to provide PDF documents of articles, subject to a copyright and editing fee of 150 EUR per 5,000 characters. Post-processing of these pages is only possible through individual consultation with the publisher and E3 production and must be agreed on and charged separately.

Our online advertorial allows for quick and direct communication with the
SAP community. You supply the text
(4,700 characters*), images, graphs, and
illustrations, and our team will make sure it complies with the current E3 layout. After you give your final approval of the design and edit, the advertorial is ready for publication. Two corrections
are included in the price.

Image sizes: Header: 1000 x 450 pixels, Banner: 1200 x 250 pixels

Placement: www.e3mag.com / in the corresponding category

Promotion on e3mag.com: placement on our front page. Banner on our homepage for 45 days (with link to the advertorial) accompanied by promotional activities on social media.

1,600 EUR

The E3 online platform offers all popular forms of advertising to optimize a marketing strategy.

Is your preferred format not included? You can get in touch with us to discuss the matter.

Picture formats: .jpg, .png, .gif
(header banners only in .jpg and .png formats)

Header

Homepage
Format: 1200 x 80 pixels

45 Days              925 EUR
90 Days             1,600 EUR
180 Days            2,730 EUR
360 Days            3,600 EUR

Leader

Homepage only
Format: 1140 x 250 pixels

45 Days      1,475 EUR
90 Days      2,150 EUR
180 Days    3,285 EUR
360 Days    4,150 EUR

Sticky Small

Sidebar
Format: 300 x 250 pixels

45 Days      1,475 EUR
90 Days      2,150 EUR
180 Days    3,285 EUR
360 Days    4,150 EUR

Sticky Big

Sidebar
Format: 300 x 600 pixels

45 Days      1,800 EUR
90 Days      3,150 EUR
180 Days    4,950 EUR
360 Days    6,450 EUR

Fullsize All

SAP Solutions categories
Format: 800 x 100 pixels

45 Days       1,475 EUR
90 Days      2,150 EUR
180 Days    3,285 EUR
360 Days    4,150 EUR

Fullsize Home

Homepage, SAP Solutions
Format: 800 x 100 pixels

45 Days         800 EUR
90 Days      1,400 EUR
180 Days    1,950 EUR
360 Days    2,950 EUR

Sidebar Content

Sidebar in article
Format: 300 x 250 pixels

45 Days       1,225 EUR
90 Days       1,975 EUR
180 Days    2,450 EUR
360 Days    3,950 EUR

With a mix of online presence, newsletters, and social media distribution, you can combine several different channels to promote your webinar event.

You can choose from the following services for your promotional activities:

• Webinars: Display your webinar as a tile on the Webinars subpage with a link to your landing page
• Events: Placement of your event as a banner including a link to your landing page under Community Events
• Placement of your full-size banner on the e3mag.com homepage for 45 days
• Banner in our newsletter
• 2 social media posts (LinkedIn)

1,800 EUR

Promotion Option S:

• Webinars: Display your webinar as a tile on the e3mag.com/webinars subpage with a link to your landing page
• Events: Placement of your event as a banner including a link to your landing page under e3mag.com/en/events
  350 EUR

Promotion Option M:
Similar to „Option S“ with the addition of one newsletter banner in our newsletter
700 EUR

Promotion Option L:
Similar to „Option S“ with the addition of a banner in our newsletter and two social media posts
990 EUR

The E3 platform offers moderated round-table conversations with a maximum of five participants in a 30-to-60-minute video stream. Three to five participants will be remotely connected to our streaming software via their own devices‘ web browsers. The video stream can be live or on demand. If it is broadcast live, the recording will be available on demand on our YouTube channel. E3 takes care of preparation, planning, and announcing the video stream on our media channels, as well as providing the technological infrastructure, including the livestream and moderation. The customer provides the participants (speakers as well as their payment) and their own marketing measures if necessary.

Optional services:

• Summary: 4-to-12-minute video clips on YouTube with the possibility of being embedded on the customer’s own website.
• Transcription and curation for print, web, and PDF (special print)
• Editorial curation (roughly 3,000-character text from the E3 Editor-in-chief) including embedded videostream on e3mag.com
• (can be used as redirectory site for marketing measures)
• Embedding the video stream into an existing E3 cover story
• Newsletter on the topic of the video stream including video link and a roughly 3,000-character long editorial text.
• Creating a podcast from the round table audio with an intro and outro by the Editor-in-Chief

Our marketing and editorial team members are more than happy to answer any questions you may have about details or pricing

Fullsize Banner

Format: 800 x 100 pixels

210 EUR
per newsletter

We have two newsletters: one in German and one in English. The English newsletter is not a translation of the German one, but rather an independent newsletter that features different content. 

Time and date of newsletter distribution: 
Every two weeks, Friday at 2 p.m. CET

With our weekly editorial newsletter, we offer you the possibility to promote your company through:

XL Banner

Format: 800 x 450 pixels

380 EUR
per newsletter

as JPG/PNG with link

Time and date of newsletter dispatch:
every second Friday at 2 p.m. CET

The English newsletter has 8,000 recipients. It includes an introduction by the e3mag.com Managing Editor, and is followed by a varied selection of editorial articles.

Newsletter Advertorial

500 characters* plus link

850 EUR
per newsletter

Advertorial plus link
500 characters* with a link to our landing page placement:
in the first third of the weekly editorial newsletter
(advertorial will be displayed as image)
850 EUR

You send us a text with a maximum of 1,600 characters*. The article submitted will be revised by the editors to ensure it adheres to editorial guidelines (possibly including commentary by the Managing Editor). Editing is for journalistic purposes, not commercial ones.

Number of recipients:
around 8,000

Content and Structure:

• Introduction (recommended) by E3 Managing Editor, 4 to 5 sentences
• Ad banner/cover image measuring 800 x 250 pixels
• Your text with a maximum of 1,600 characters*
• Button with a link to the customer‘s desired landing page

1,900 EUR

Marketing and Media Consultant/Sales
Andrea Schramm
Tel. +49 8654 77130-15 | andrea.schramm@b4bmedia.net