Book tips - Augmented Reality
Augmented reality
By combining the real and virtual worlds, augmented reality (AR) opens up new possibilities. With shopping apps that combine barcode scanning and AR, for example, retailers can provide their customers with a lot of information in real time that is not normally available when shopping on site. Augmented reality has not only become a trendy topic in the consumer sector, however. Companies and corporations are also researching specific use cases in logistics and production. Audi, for example, is relying on AR in logistics. Three-dimensional holograms are displayed directly in the environment via AR glasses. This eliminates the need for prototypes of containers or equipment. The corona pandemic has also revealed new applications for augmented reality in the arts, culture and leisure sectors. Museums had to switch to digital tours, theater actors gave their performances virtually. Augmented reality definitely remains an exciting topic that will be with us for many years to come.
"You shouldn't want to foresee the future, but make it possible."
– Antoine de Saint-Exupéry (1900-1944)
Source: E-3 Magazine - Issue October 2021
Virtual and Augmented Reality
Learn the basics of virtual and augmented reality with this book. This book on virtual and augmented reality is suitable for practitioners and those interested in self-study as well as for students. The latter can make excellent use of it as a companion reading for relevant courses, for example in computer science. The second edition has been extensively updated and expanded. With its help, readers can deepen their understanding of the subject area surrounding VR and AR. Thematically, the book touches on many areas of virtual and augmented reality, including, for example, perceptual aspects of AR, interactions in a virtual world, or the mathematical basics for VR and AR.
From augmented reality to AI
The work provides decision-makers with a guideline that they can use to assess the significance and application potential of current IT trends for their own company and to initiate measures to implement the IT trends that are relevant for their company.
Events and trade fairs in the digital age
The authors of the conference proceedings discuss the influence of digitalization on live communication and provide explanatory approaches for the successful use of digital technologies such as augmented reality in the event and trade fair industry.
Think Content!
The book offers knowledge for content producers about storytelling, SEO, video, audio, voice assistants, virtual and augmented reality, user-generated content, and live content. This gives you a guide to help you implement your own projects.
Smart Glasses
This book provides an overview of the design and development of smart glasses-based applications for logistics. These aim to support use cases along the logistics value chain, from goods receipt to goods issue.
