L'\u00e9tude \"Digital Platforms - Degr\u00e9 de maturit\u00e9 et crit\u00e8res de conception pour des mod\u00e8les commerciaux num\u00e9riques performants\" montre que les entreprises qui investissent dans la mise en place de plateformes num\u00e9riques peuvent cr\u00e9er des avantages concurrentiels strat\u00e9giques \u00e0 long terme - \u00e0 condition qu'elles misent sur la mise en r\u00e9seau au sein d'un \u00e9cosyst\u00e8me num\u00e9rique. <\/p>\n\n\n\n
Les entreprises de tous les secteurs misent sur une infrastructure informatique solide, qui constitue le fondement de plateformes num\u00e9riques efficaces. Les principales caract\u00e9ristiques sont les suivantes : \"d\u00e9centralis\u00e9e, pr\u00eate pour le cloud, hautement connect\u00e9e et automatis\u00e9e\". <\/p>\n\n\n\n
Toutes les plateformes num\u00e9riques ont une caract\u00e9ristique centrale en commun - elles relient les infrastructures, les donn\u00e9es, les objets et les personnes entre eux. Selon le rapport, en 2020, les 100 premi\u00e8res entreprises allemandes g\u00e9n\u00e9reront environ 20 % de leur chiffre d'affaires directement \u00e0 partir de leurs activit\u00e9s num\u00e9riques.<\/p>\n\n\n\n
Ainsi, l'utilisation de plateformes num\u00e9riques offre aux entreprises de nouvelles possibilit\u00e9s de commercialisation et de chiffre d'affaires. Celles qui vont de pair avec la mise en place de plateformes num\u00e9riques sont int\u00e9ressantes pour les entreprises, surtout \u00e0 une \u00e9poque o\u00f9 les chiffres d'affaires analogiques stagnent et o\u00f9 la part des chiffres d'affaires num\u00e9riques augmente de plus en plus. <\/p>\n\n\n\n
La condition pr\u00e9alable est la mise en place d'une \u00e9conomie de plateforme, dans laquelle plusieurs acteurs d'un secteur se rencontrent num\u00e9riquement et sont reli\u00e9s entre eux. Le rapport recommande aux entreprises qui mettent en place des plateformes num\u00e9riques d'adopter une approche ascendante.<\/p>\n\n\n\n
Celui-ci pr\u00e9voit la mise en place d'une infrastructure informatique solide et globalement interconnect\u00e9e comme fondement de la plateforme num\u00e9rique. L'utilisation de technologies innovantes telles que l'IA ou l'informatique quantique peut aider \u00e0 l'avenir \u00e0 renforcer encore la comp\u00e9titivit\u00e9.<\/p>","protected":false},"excerpt":{"rendered":"
Une \u00e9tude de Cloudflight et Equinix examine les crit\u00e8res de r\u00e9ussite des plateformes num\u00e9riques et propose des approches pour construire des mod\u00e8les commerciaux num\u00e9riques performants.<\/p>","protected":false},"author":38,"featured_media":67001,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[2,37729],"tags":[621,601],"coauthors":[19920],"class_list":["post-67000","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sap-nachrichten","category-mag-2006","tag-cloud-computing","tag-digitalisierung","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270.jpg",1000,450,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270.jpg",400,180,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270-768x346.jpg",768,346,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270.jpg",1000,450,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270-100x45.jpg",100,45,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270-480x216.jpg",480,216,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270-640x288.jpg",640,288,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270-720x324.jpg",720,324,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270-960x432.jpg",960,432,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270.jpg",1000,450,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270.jpg",1000,450,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270.jpg",1000,450,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270.jpg",1000,450,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270.jpg",1000,450,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270.jpg",1000,450,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270.jpg",1000,450,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270.jpg",1000,450,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270.jpg",600,270,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270.jpg",600,270,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/06\/shutterstock_1487210270-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"
Eine Studie von Cloudflight und Equinix untersucht Erfolgskriterien digitaler Plattformen und zeigt Ans\u00e4tze zum Aufbau erfolgreicher digitaler Gesch\u00e4ftsmodelle auf.<\/p>\n","category_list_v2":"Community Nachrichten<\/a>, MAG 20-06<\/a>","author_info_v2":{"name":"Magazine E-3","url":"https:\/\/e3mag.com\/fr\/author\/e-3-magazin\/"},"comments_num_v2":"0 commentaire","_links":{"self":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/67000","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/comments?post=67000"}],"version-history":[{"count":0,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/67000\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/media\/67001"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/media?parent=67000"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/categories?post=67000"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/tags?post=67000"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/coauthors?post=67000"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}