L'id\u00e9e de base n'est pourtant pas nouvelle : les paiements r\u00e9guliers pour l'acc\u00e8s continu \u00e0 un service existent depuis longtemps, par exemple dans le cadre d'un abonnement \u00e0 un journal ou d'un contrat de t\u00e9l\u00e9phonie mobile. <\/p>\n\n\n\n
Mais comment l'industrie de production, en particulier, r\u00e9ussit-elle \u00e0 se transformer en fournisseur de services ou de solutions num\u00e9riques ? Comment les entreprises passent-elles d'un contrat de niveau de service \u00e0 un mod\u00e8le d'abonnement efficace ? <\/p>\n\n\n\n
La r\u00e9ponse \u00e0 ces questions et \u00e0 bien d'autres sera au c\u0153ur du 23e Forum des services d'Aix-la-Chapelle, les 11 et 12 mars 2020. Sous le th\u00e8me \"Subscription - du Service-Level-Agreement au mod\u00e8le d'abonnement\", cette manifestation sp\u00e9cialis\u00e9e abordera les potentiels, les d\u00e9fis et les meilleures pratiques dans la mise en place de mod\u00e8les commerciaux num\u00e9riques de souscription ou \"as-a-service\". <\/p>\n\n\n\n
Dans le cadre des forums d'exp\u00e9rience, les participants ont la possibilit\u00e9 de se pencher de mani\u00e8re interactive sur ce th\u00e8me tendance. De plus, des experts issus de la pratique donneront un aper\u00e7u complet du sujet dans le cadre de nombreuses conf\u00e9rences sp\u00e9cialis\u00e9es. <\/p>\n\n\n\n
Le forum des exposants propose aux participants des informations sur les derniers produits ainsi que sur les tendances actuelles pour une offre d'abonnements et de services r\u00e9ussie.<\/p>","protected":false},"excerpt":{"rendered":"
Netflix et Spotify ont montr\u00e9 la voie - de plus en plus d'entreprises d\u00e9couvrent les mod\u00e8les d'abonnement comme nouveau mod\u00e8le commercial pour leurs produits et services.<\/p>","protected":false},"author":38,"featured_media":65730,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[2,37393,161],"tags":[],"coauthors":[19920],"class_list":["post-65728","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sap-nachrichten","category-mag-2003","category-szene","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283.jpg",1000,450,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283.jpg",400,180,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283-768x346.jpg",768,346,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283.jpg",1000,450,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283-100x45.jpg",100,45,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283-480x216.jpg",480,216,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283-640x288.jpg",640,288,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283-720x324.jpg",720,324,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283-960x432.jpg",960,432,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283.jpg",1000,450,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283.jpg",1000,450,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283.jpg",1000,450,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283.jpg",1000,450,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283.jpg",1000,450,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283.jpg",1000,450,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283.jpg",1000,450,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283.jpg",1000,450,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283.jpg",600,270,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283.jpg",600,270,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/03\/shutterstock_1006641283-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"
Netflix und Spotify haben es vorgemacht \u2013 immer mehr Unternehmen entdecken Abo-Modelle als neues Gesch\u00e4ftsmodell f\u00fcr ihre Produkte und Dienstleistungen.<\/p>\n","category_list_v2":"Community Nachrichten<\/a>, MAG 20-03<\/a>, Szene<\/a>","author_info_v2":{"name":"Magazine E-3","url":"https:\/\/e3mag.com\/fr\/author\/e-3-magazin\/"},"comments_num_v2":"0 commentaire","_links":{"self":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/65728","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/comments?post=65728"}],"version-history":[{"count":1,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/65728\/revisions"}],"predecessor-version":[{"id":137914,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/65728\/revisions\/137914"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/media\/65730"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/media?parent=65728"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/categories?post=65728"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/tags?post=65728"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/coauthors?post=65728"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}