Les dirigeants de quelque 650 moyennes et grandes entreprises europ\u00e9ennes sont convaincus que la transformation num\u00e9rique est indispensable \u00e0 la poursuite de leur succ\u00e8s commercial.<\/p>\n
Une \u00e9tude command\u00e9e par Fujitsu et men\u00e9e en Allemagne, au Royaume-Uni, en Su\u00e8de et en Espagne montre que de nombreuses entreprises sont tout \u00e0 fait optimistes quant \u00e0 la r\u00e9ussite de la num\u00e9risation de leur entreprise.<\/p>\n
Cependant, certaines personnes interrog\u00e9es n'ont toujours pas de strat\u00e9gie claire sur la mani\u00e8re d'atteindre cet objectif. Pour une majorit\u00e9 des personnes interrog\u00e9es (70% en Allemagne), le succ\u00e8s de leur propre strat\u00e9gie de num\u00e9risation est encore incertain.<\/p>\n
L'ann\u00e9e 2016 est d\u00e9crite par de nombreux analystes et initi\u00e9s informatiques comme l'ann\u00e9e de la transformation num\u00e9rique. Il ne s'agit plus d'une vague vision de l'avenir, mais d'un avantage commercial mesurable par rapport \u00e0 la concurrence.<\/p>\n
Selon les r\u00e9sultats de l'\u00e9tude, le processus de transformation est g\u00e9n\u00e9ralement consid\u00e9r\u00e9 comme particuli\u00e8rement important pour am\u00e9liorer le processus de cr\u00e9ation de valeur de sa propre entreprise. Contrairement \u00e0 d'autres pays europ\u00e9ens \u00e9tudi\u00e9s, en Allemagne, la num\u00e9risation est principalement men\u00e9e par les employ\u00e9s (65 %) et non par la direction ou les chefs de service.<\/p>\n
En outre, les projets num\u00e9riques ne sont nulle part aussi largement r\u00e9partis entre les diff\u00e9rents services qu'en Allemagne. Dans les autres pays, 51% des projets sont mis en \u0153uvre uniquement par le d\u00e9partement informatique.<\/p>\n
Les directeurs allemands interrog\u00e9s consid\u00e8rent la fid\u00e9lisation des clients et la loyaut\u00e9 comme les plus grands avantages de la num\u00e9risation (48%), alors que dans l'ensemble, cela n'arrivait qu'en troisi\u00e8me position. L'\u00e9tude a \u00e9galement r\u00e9v\u00e9l\u00e9 que les d\u00e9cideurs allemands ne voient pas encore d'avantage concurrentiel significatif gr\u00e2ce \u00e0 la num\u00e9risation.<\/p>","protected":false},"excerpt":{"rendered":"
L'\u00e9tude Fujitsu met en \u00e9vidence les obstacles et les contradictions de la num\u00e9risation en Allemagne et en Europe : l'issue des projets de num\u00e9risation est consid\u00e9r\u00e9e comme extr\u00eamement incertaine.<\/p>","protected":false},"author":38,"featured_media":60767,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[161,2,1603],"tags":[601,792,369],"coauthors":[19920],"class_list":["post-61078","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-szene","category-sap-nachrichten","category-mag1603","tag-digitalisierung","tag-fujitsu","tag-it","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",400,155,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-768x297.jpg",768,297,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-100x39.jpg",100,39,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-480x186.jpg",480,186,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-640x248.jpg",640,248,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-720x279.jpg",720,279,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-960x372.jpg",960,372,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",18,7,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",600,232,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",600,232,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"
Fujitsu-Studie verdeutlicht die H\u00fcrden und Widerspr\u00fcche der Digitalisierung in Deutschland und Europa: Der Ausgang von Projekten zur Digitalisierung wird als \u00e4u\u00dferst unsicher angesehen.<\/p>\n","category_list_v2":"Szene<\/a>, Community Nachrichten<\/a>, MAG 16-03<\/a>","author_info_v2":{"name":"Magazine E-3","url":"https:\/\/e3mag.com\/fr\/author\/e-3-magazin\/"},"comments_num_v2":"0 commentaire","_links":{"self":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/61078","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/comments?post=61078"}],"version-history":[{"count":1,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/61078\/revisions"}],"predecessor-version":[{"id":138391,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/61078\/revisions\/138391"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/media\/60767"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/media?parent=61078"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/categories?post=61078"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/tags?post=61078"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/coauthors?post=61078"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}