Les PME allemandes sont de plus en plus ouvertes au cloud et, par cons\u00e9quent, la demande d'applications CRM et ERP bas\u00e9es sur le cloud ne cesse d'augmenter.<\/p>\n
Les incertitudes concernant la s\u00e9curit\u00e9 des donn\u00e9es diminuent pour de nombreuses petites et moyennes entreprises (PME). Parall\u00e8lement, le r\u00e8glement g\u00e9n\u00e9ral sur la protection des donn\u00e9es (RGPD) a une influence sur l'\u00e9volution du march\u00e9 du CRM, de l'ERP et du cloud.<\/p>\n
Les composants d'intelligence artificielle (IA) sont de plus en plus int\u00e9gr\u00e9s dans les syst\u00e8mes ERP et CRM. L'IA soutient ainsi dans les syst\u00e8mes ERP une gestion intelligente des marchandises. Les entreprises peuvent ainsi am\u00e9liorer consid\u00e9rablement leurs processus et travailler plus efficacement et \u00e0 moindre co\u00fbt.<\/p>\n
Les applications bas\u00e9es sur l'IA joueront un r\u00f4le important pour les moyennes entreprises \u00e0 l'avenir, par exemple pour \u00e9tablir de meilleures pr\u00e9visions d'approvisionnement. Dans le domaine de la gestion de la relation client (CRM) \u00e9galement, les composants d'IA permettent d'analyser automatiquement les nouvelles connaissances sur les clients et de les utiliser pour une approche cibl\u00e9e et personnalis\u00e9e de la client\u00e8le.<\/p>\n
Ce potentiel th\u00e9orique et les mesures qui en d\u00e9coulent doivent toutefois \u00eatre conformes au RGPD. De plus en plus d'entreprises migrent en outre leur syst\u00e8me ERP et\/ou CRM vers le cloud. Les inqui\u00e9tudes concernant la s\u00e9curit\u00e9 des donn\u00e9es s'att\u00e9nuent.<\/p>\n
Cela est certainement li\u00e9 au fait qu'aucun incident de s\u00e9curit\u00e9 majeur n'a \u00e9t\u00e9 enregistr\u00e9 jusqu'\u00e0 pr\u00e9sent. Et les avantages du cloud sont \u00e9vidents : une infrastructure informatique co\u00fbteuse devient superflue, ce qui permet aux entreprises de r\u00e9duire consid\u00e9rablement leurs co\u00fbts informatiques internes.<\/p>\n
En raison du nombre croissant de cyberattaques et des nouvelles exigences du RGPD, la s\u00e9curit\u00e9 des donn\u00e9es rev\u00eat une importance accrue dans les entreprises. Dans ce contexte, les syst\u00e8mes ERP peuvent repr\u00e9senter un point de vuln\u00e9rabilit\u00e9 important pour les entreprises.<\/p>\n
Pourtant, ces syst\u00e8mes ont \u00e9t\u00e9 trop peu s\u00e9curis\u00e9s jusqu'\u00e0 pr\u00e9sent. Mais les PME allemandes ont entre-temps reconnu qu'il y avait un besoin de rattrapage dans ce domaine et ont mis en place une s\u00e9curit\u00e9 ERP.<\/p>","protected":false},"excerpt":{"rendered":"
En se basant sur ses propres exp\u00e9riences pratiques et sur les pr\u00e9visions des experts, Konica Minolta a \u00e9tabli une liste des th\u00e8mes tendance autour de l'ERP, du CRM et du Cloud en 2019.<\/p>","protected":false},"author":38,"featured_media":57063,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[2,28431],"tags":[39,124,7622,11281,73,624,3569,626],"coauthors":[19920],"class_list":["post-57062","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sap-nachrichten","category-mag-1903","tag-cloud","tag-crm","tag-datenschutzgrundverordnung","tag-dsgvo","tag-erp","tag-ki-joule","tag-kmu","tag-kuenstliche-intelligenz","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",400,180,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-768x346.jpg",768,346,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-100x45.jpg",100,45,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-480x216.jpg",480,216,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-640x288.jpg",640,288,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-720x324.jpg",720,324,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-960x432.jpg",960,432,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",1000,450,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",600,270,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk.jpg",600,270,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Hands_typing_notebok_clouds_SHUT_573967153_PRLizenz_cmyk-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"
Basierend auf eigenen Praxiserfahrungen und Expertenprognosen hat Konica Minolta die Trendthemen rund um ERP, CRM und Cloud im Jahr 2019 zusammengestellt.<\/p>\n","category_list_v2":"Community Nachrichten<\/a>, MAG 19-03<\/a>","author_info_v2":{"name":"Magazine E-3","url":"https:\/\/e3mag.com\/fr\/author\/e-3-magazin\/"},"comments_num_v2":"0 commentaire","_links":{"self":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/57062","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/comments?post=57062"}],"version-history":[{"count":0,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/57062\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/media\/57063"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/media?parent=57062"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/categories?post=57062"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/tags?post=57062"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/coauthors?post=57062"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}