{"id":143999,"date":"2024-07-31T07:00:00","date_gmt":"2024-07-31T05:00:00","guid":{"rendered":"http:\/\/e3mag.com\/?p=143999"},"modified":"2024-07-26T10:22:27","modified_gmt":"2024-07-26T08:22:27","slug":"resultats-de-letude-bitkom-les-entreprises-allemandes-utilisent-peu-leurs-donnees","status":"publish","type":"post","link":"https:\/\/e3mag.com\/fr\/ergebnisse-der-bitkom-studie-deutsche-unternehmen-nutzen-ihre-daten-kaum\/","title":{"rendered":"R\u00e9sultats de l'\u00e9tude Bitkom : les entreprises allemandes utilisent peu leurs donn\u00e9es"},"content":{"rendered":"<p>Les donn\u00e9es deviennent de plus en plus importantes pour l'\u00e9conomie et la soci\u00e9t\u00e9, mais dans la grande majorit\u00e9 des entreprises allemandes, les donn\u00e9es restent inexploit\u00e9es. Seules 6 % d'entre elles estiment exploiter pleinement le potentiel des donn\u00e9es dont elles disposent. 31 pour cent l'exploitent plut\u00f4t beaucoup, 42 pour cent plut\u00f4t peu et 18 pour cent pas du tout.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"651\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-1200x651.jpg\" alt=\"\" class=\"wp-image-144000\" style=\"width:500px\" srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-1200x651.jpg 1200w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-400x217.jpg 400w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-768x416.jpg 768w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-100x54.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-480x260.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-640x347.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-720x390.jpg 720w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-960x520.jpg 960w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-1168x633.jpg 1168w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-1440x781.jpg 1440w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-scaled.jpg 1920w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-1536x833.jpg 1536w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-18x10.jpg 18w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/Nur-diesen-Teil-Markus_cmyk-600x325.jpg 600w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><figcaption class=\"wp-element-caption\">Partie des entreprises qui exploitent le potentiel des donn\u00e9es disponibles.<\/figcaption><\/figure>\n<\/div>\n\n\n<p><br>De plus, de nombreuses entreprises se sentent frein\u00e9es dans leur utilisation des donn\u00e9es par les lois et les r\u00e9glementations. 44 % ont d\u00e9j\u00e0 d\u00fb souvent stopper des projets d'innovation li\u00e9s \u00e0 l'utilisation des donn\u00e9es en raison de contraintes juridiques. 51 % des entreprises souhaitent donc que les r\u00e8gles d'utilisation des donn\u00e9es soient moins strictes. 62 % sont d'accord avec l'affirmation selon laquelle des r\u00e8gles strictes font fuir d'Allemagne les mod\u00e8les commerciaux innovants ax\u00e9s sur les donn\u00e9es. Environ la moiti\u00e9 d'entre elles sont convaincues que l'Allemagne se prive d'opportunit\u00e9s \u00e9conomiques en raison de r\u00e8gles strictes en mati\u00e8re d'utilisation des donn\u00e9es.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.bitkom.org\/\" target=\"_blank\" rel=\"noreferrer noopener\">bitkom.org<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Seules 6% des entreprises exploitent le potentiel des donn\u00e9es disponibles.<br \/>\nLa protection des donn\u00e9es et l'incertitude juridique freinent l'offre de donn\u00e9es.<\/p>","protected":false},"author":2368,"featured_media":144001,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[2,43978],"tags":[],"coauthors":[39720],"class_list":["post-143999","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sap-nachrichten","category-mag-24-07-08","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281.jpg",1000,450,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-400x180.jpg",400,180,true],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-768x346.jpg",768,346,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281.jpg",1000,450,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-100x45.jpg",100,45,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-480x216.jpg",480,216,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-640x288.jpg",640,288,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-720x324.jpg",720,324,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-960x432.jpg",960,432,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281.jpg",1000,450,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281.jpg",1000,450,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281.jpg",1000,450,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281.jpg",1000,450,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281.jpg",1000,450,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-18x8.jpg",18,8,true],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281.jpg",1000,450,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281.jpg",1000,450,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281.jpg",1000,450,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-600x270.jpg",600,270,true],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-600x450.jpg",600,450,true],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/07\/2407-11-shutterstock_1707947281-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>Nur 6 Prozent der Firmen sch\u00f6pfen das Potenzial der verf\u00fcgbaren Daten aus.<br \/>\nDatenschutz und rechtliche Unsicherheit bremsen das Datenangebot.<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3mag.com\/fr\/category\/sap-nachrichten\/\" rel=\"category tag\">Community Nachrichten<\/a>, <a href=\"https:\/\/e3mag.com\/fr\/category\/mag-24-07-08\/\" rel=\"category tag\">MAG 24-07 \/ 08<\/a>","author_info_v2":{"name":"E3 Magazine","url":"https:\/\/e3mag.com\/fr\/author\/e3_magazin\/"},"comments_num_v2":"0 commentaire","_links":{"self":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/143999","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/users\/2368"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/comments?post=143999"}],"version-history":[{"count":4,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/143999\/revisions"}],"predecessor-version":[{"id":144005,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/143999\/revisions\/144005"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/media\/144001"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/media?parent=143999"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/categories?post=143999"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/tags?post=143999"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/coauthors?post=143999"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}