Alors que l'utilisation de l'analytique avanc\u00e9e s'est longtemps concentr\u00e9e sur les banques, les assurances et les services financiers ainsi que sur les grands groupes ayant des exigences de march\u00e9 tr\u00e8s sp\u00e9cifiques, l'\u00e9ventail des secteurs utilisateurs s'est entre-temps consid\u00e9rablement \u00e9largi. Parmi les principaux groupes de demande, on compte depuis longtemps des secteurs tels que la sant\u00e9, les sciences de la vie, le commerce de d\u00e9tail, l'industrie des biens de consommation et l'industrie manufacturi\u00e8re. Les domaines d'application de l'analyse avanc\u00e9e se diversifient en cons\u00e9quence. Ils vont de l'analyse pr\u00e9dictive (en anglais Predictive Analytics) dans l'approvisionnement \u00e0 l'\u00e9tablissement de pr\u00e9visions de vente ou de recommandations de vente sp\u00e9cifiques aux clients, en passant par l'optimisation des prestations de service li\u00e9es \u00e0 la production, comme la maintenance pr\u00e9visionnelle. <\/p>\n\n\n\n
L'objectif est d'acqu\u00e9rir en permanence de nouvelles connaissances sur le comportement des clients et les processus dans les cha\u00eenes de cr\u00e9ation de valeur. Les prestataires de services et les fournisseurs de solutions saisissent l'\u00e9volution positive du march\u00e9 et \u00e9largissent de mani\u00e8re significative leur portefeuille d'analyses avanc\u00e9es. C'est l'un des principaux r\u00e9sultats des deux comparaisons de fournisseurs \"ISG Provider Lens Analytics Services for Germany\" et \"ISG Provider Lens Analytics - Platforms and Solutions for Germany\", que vient de pr\u00e9senter l'entreprise d'\u00e9tudes de march\u00e9 et de conseil Information Services Group (ISG). Les \u00e9tudes examinent le savoir-faire et les capacit\u00e9s de mise en \u0153uvre de 37 fournisseurs au total, actifs sur le march\u00e9 allemand de l'analyse des donn\u00e9es.<\/p>","protected":false},"excerpt":{"rendered":"
De plus en plus d'entreprises utilisatrices abandonnent les r\u00e9ticences des ann\u00e9es pr\u00e9c\u00e9dentes et investissent dans la mise en place de solutions analytiques avanc\u00e9es.<\/p>","protected":false},"author":38,"featured_media":113322,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[2,40563],"tags":[1022,39413,40583,5207],"coauthors":[19920],"class_list":["post-113320","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sap-nachrichten","category-mag-22-04","tag-advanced-analytics","tag-isg-one","tag-mag-22-04","tag-sapanoptikum","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",400,180,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-768x346.jpg",768,346,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-100x45.jpg",100,45,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-480x216.jpg",480,216,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-640x288.jpg",640,288,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-720x324.jpg",720,324,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-960x432.jpg",960,432,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",600,270,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",600,270,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"
Mehr und mehr Anwenderunternehmen legen die Zur\u00fcckhaltung fr\u00fcherer Jahre ab und investieren in den Aufbau fortgeschrittener Analytikl\u00f6sungen.<\/p>\n","category_list_v2":"Community Nachrichten<\/a>, Mag 22-04<\/a>","author_info_v2":{"name":"Magazine E-3","url":"https:\/\/e3mag.com\/fr\/author\/e-3-magazin\/"},"comments_num_v2":"0 commentaire","_links":{"self":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/113320","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/comments?post=113320"}],"version-history":[{"count":0,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/posts\/113320\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/media\/113322"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/media?parent=113320"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/categories?post=113320"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/tags?post=113320"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/fr\/wp-json\/wp\/v2\/coauthors?post=113320"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}