El \u00e9xito de muchas PYME hasta la fecha se ha basado principalmente en un crecimiento lineal en sus respectivos sectores. Pero, \u00bfqu\u00e9 ocurre cuando el crecimiento no se materializa? <\/p>\n\n\n\n
Las t\u00e9cnicas de venta tradicionales apenas bastan para captar nuevos clientes y pedidos. Al mismo tiempo, la cartera de SAP est\u00e1 cambiando r\u00e1pidamente y la relevancia de los conocimientos tradicionales de SAP est\u00e1 disminuyendo. En consecuencia, los especialistas en ventas de \u00e9xito est\u00e1n evolucionando cada vez m\u00e1s de explicadores de productos a expertos en clientes.<\/p>\n\n\n\n
En este contexto, expertos en ventas del ecosistema SAP debatir\u00e1n el 20 de febrero en Walldorf sobre la gesti\u00f3n pr\u00e1ctica de los retos de ventas en tiempos de ralentizaci\u00f3n del crecimiento econ\u00f3mico. <\/p>\n\n\n\n
El taller \"Ventas profesionales con el m\u00e9todo del ciclo de ventas probado\", organizado por la Asociaci\u00f3n Internacional de Partners de SAP (IA4SP), se centra en la identificaci\u00f3n estructurada de los usuarios en el mercado objetivo, la comunicaci\u00f3n de marketing eficaz de mensajes centrales orientados a los beneficios, la cualificaci\u00f3n met\u00f3dica del potencial, la gesti\u00f3n transparente del pipeline, la presentaci\u00f3n convincente, la comunicaci\u00f3n ganadora y un alto nivel de confianza a la hora de cerrar acuerdos. <\/p>\n\n\n\n
Tambi\u00e9n aborda la cuesti\u00f3n de c\u00f3mo las empresas en general y el personal de ventas en particular pueden ganar nuevos clientes y pedidos con la venta de valor (transici\u00f3n de la relaci\u00f3n precio-rendimiento a la relaci\u00f3n precio-beneficio).<\/p>","protected":false},"excerpt":{"rendered":"
El trabajo previo en red de las empresas apenas basta para captar nuevos clientes. Lo que se necesita son habilidades profesionales de venta.<\/p>","protected":false},"author":38,"featured_media":65093,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[2,37274],"tags":[473],"coauthors":[19920],"class_list":["post-65091","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sap-nachrichten","category-mag-2002","tag-ia4sp","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424.jpg",1000,450,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424.jpg",400,180,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424-768x346.jpg",768,346,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424.jpg",1000,450,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424-100x45.jpg",100,45,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424-480x216.jpg",480,216,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424-640x288.jpg",640,288,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424-720x324.jpg",720,324,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424-960x432.jpg",960,432,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424.jpg",1000,450,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424.jpg",1000,450,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424.jpg",1000,450,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424.jpg",1000,450,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424.jpg",1000,450,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424.jpg",1000,450,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424.jpg",1000,450,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424.jpg",1000,450,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424.jpg",600,270,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424.jpg",600,270,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2020\/02\/shutterstock_739593424-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"
F\u00fcr die Gewinnung neuer Kunden reicht die bisherige Vernetzung von Unternehmen kaum aus. Gefragt sind professionelle Vertriebskompetenzen.<\/p>\n","category_list_v2":"Community Nachrichten<\/a>, MAG 20-02<\/a>","author_info_v2":{"name":"Revista E-3","url":"https:\/\/e3mag.com\/es\/author\/e-3-magazin\/"},"comments_num_v2":"0 comentarios","_links":{"self":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts\/65091","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/comments?post=65091"}],"version-history":[{"count":0,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts\/65091\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/media\/65093"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/media?parent=65091"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/categories?post=65091"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/tags?post=65091"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/coauthors?post=65091"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}