La entrada de las tecnolog\u00edas digitales en las PYME alemanas ya no puede detenerse. M\u00e1s de una de cada tres empresas (35%) espera que aumenten significativamente en los pr\u00f3ximos cinco a\u00f1os y el 39% a\u00fan espera un ligero incremento.<\/p>\n
Estas son las conclusiones de un estudio de la empresa auditora y consultora EY (Ernst & Young), para el que se encuest\u00f3 a 3.000 medianas empresas alemanas. Sin embargo, tambi\u00e9n hay factores que impiden a una de cada tres empresas hacer un mayor uso de las tecnolog\u00edas digitales.<\/p>\n
Una de cada ocho se queja de la escasez de recursos financieros, una de cada nueve de la falta de personal y una de cada once afirma no disponer de los conocimientos t\u00e9cnicos necesarios. Peter Englisch, socio de EY, considera que, en general, las PYME van por buen camino, pero advierte contra una sociedad a dos velocidades.<\/p>\n
El diferente uso de las tecnolog\u00edas digitales no cambiar\u00e1 mucho en el futuro. Mientras que solo el 29% de las PYME m\u00e1s peque\u00f1as espera que las tecnolog\u00edas digitales adquieran una importancia significativa en los pr\u00f3ximos cinco a\u00f1os, la cifra correspondiente a las grandes empresas es del 46%.<\/p>\n
\"Prepararse para el futuro no debe ser una cuesti\u00f3n de tama\u00f1o\".<\/em><\/p>\n Ingl\u00e9s advierte.<\/p>","protected":false},"excerpt":{"rendered":" Las tecnolog\u00edas digitales desempe\u00f1an un papel importante o medio para una de cada dos PYME. Sin embargo, una de cada cinco afirma que no desempe\u00f1an ning\u00fan papel.<\/p>","protected":false},"author":38,"featured_media":60767,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[161,2,1605],"tags":[17816],"coauthors":[19920],"class_list":["post-60996","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-szene","category-sap-nachrichten","category-mag1604","tag-ey","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",400,155,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-768x297.jpg",768,297,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-100x39.jpg",100,39,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-480x186.jpg",480,186,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-640x248.jpg",640,248,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-720x279.jpg",720,279,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-960x372.jpg",960,372,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",18,7,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",1000,387,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",600,232,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016.jpg",600,232,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/07\/2016-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":" Bei jedem zweiten Mittelst\u00e4ndler spielen digitale Technologien eine gro\u00dfe bzw. mittelgro\u00dfe Rolle. Allerdings gibt immerhin noch jedes f\u00fcnfte Unternehmen an, dass sie gar keine Rolle spielen.<\/p>\n","category_list_v2":"Szene<\/a>, Community Nachrichten<\/a>, MAG 16-04<\/a>","author_info_v2":{"name":"Revista E-3","url":"https:\/\/e3mag.com\/es\/author\/e-3-magazin\/"},"comments_num_v2":"0 comentarios","_links":{"self":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts\/60996","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/comments?post=60996"}],"version-history":[{"count":1,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts\/60996\/revisions"}],"predecessor-version":[{"id":138338,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts\/60996\/revisions\/138338"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/media\/60767"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/media?parent=60996"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/categories?post=60996"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/tags?post=60996"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/coauthors?post=60996"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}