{"id":56973,"date":"2019-04-03T08:00:36","date_gmt":"2019-04-03T06:00:36","guid":{"rendered":"http:\/\/e3mag.com\/?p=56973"},"modified":"2020-02-09T01:32:24","modified_gmt":"2020-02-09T00:32:24","slug":"asociacion-bertelsmann-y-saham-mundo","status":"publish","type":"post","link":"https:\/\/e3mag.com\/es\/asociacion-bertelsmann-y-saham-mundo\/","title":{"rendered":"Bertelsmann y Saham - asociaci\u00f3n global"},"content":{"rendered":"

Thomas Rabe, Presidente y Consejero Delegado de Bertelsmann, ha comentado la asociaci\u00f3n:<\/p>\n

\"Se trata de un hito importante para el desarrollo de las actividades de CRM de Arvato. La nueva empresa ocupa posiciones de mercado s\u00f3lidas en Europa, \u00c1frica y Oriente Medio, junto con una presencia creciente en Am\u00e9rica y Asia. <\/em><\/p>\n

En consecuencia, el nuevo grupo de empresas tiene claros objetivos de crecimiento e invertir\u00e1 en los pr\u00f3ximos a\u00f1os en una mayor expansi\u00f3n de su presencia global y en la transformaci\u00f3n digital de toda su cartera de servicios. Para Bertelsmann, la asociaci\u00f3n ahora sellada con Saham tambi\u00e9n ofrece una clave para los mercados en crecimiento del continente africano.\"<\/em><\/p>\n

\"Mackenbrock<\/p>\n

Bertelsmann y Saham poseen cada una el 50% de la empresa de servicios, con sede en Luxemburgo. La transacci\u00f3n correspondiente tuvo lugar a principios de enero.<\/p>\n

Con el cierre oficial, tambi\u00e9n queda establecida la estructura directiva de la nueva empresa. Thomas Mackenbrock, hasta ahora responsable del negocio global de CRM de Arvato, dirigir\u00e1 la nueva empresa como CEO, como ya se anunci\u00f3 en septiembre.<\/p>\n

Saham es el Presidente del Consejo de Supervisi\u00f3n de la nueva empresa. Bertelsmann cuenta con un total de cuatro miembros en el consejo, incluido el Consejero Delegado Thomas Rabe, mientras que Saham tiene tres representantes.<\/p>\n

coment\u00f3 Thomas Mackenbrock:<\/p>\n

\"Con esta asociaci\u00f3n, abrimos un nuevo y apasionante cap\u00edtulo para Arvato y Saham. En las \u00faltimas semanas, hemos trabajado intensamente para crear las condiciones necesarias para poder completar la fusi\u00f3n que ahora se ha llevado a cabo. Ahora estamos plenamente centrados en aplicar nuestra estrategia de crecimiento e inversi\u00f3n.\"<\/em><\/p>\n

\"Thomas<\/em><\/p>","protected":false},"excerpt":{"rendered":"

Bertelsmann y Saham han establecido una asociaci\u00f3n global en torno a sus negocios de CRM (gesti\u00f3n de las relaciones con los clientes). Con ello se pretende abrir nuevos mercados y acelerar la transformaci\u00f3n digital.<\/p>","protected":false},"author":38,"featured_media":56977,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[6,28431],"tags":[124,875],"coauthors":[19920],"class_list":["post-56973","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wirtschaft","category-mag-1903","tag-crm","tag-partnerschaft","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham.jpg",1000,418,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham.jpg",400,167,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham-768x321.jpg",768,321,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham.jpg",1000,418,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham-100x42.jpg",100,42,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham-480x201.jpg",480,201,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham-640x268.jpg",640,268,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham-720x301.jpg",720,301,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham-960x401.jpg",960,401,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham.jpg",1000,418,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham.jpg",1000,418,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham.jpg",1000,418,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham.jpg",1000,418,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham.jpg",1000,418,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham.jpg",1000,418,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham.jpg",1000,418,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham.jpg",1000,418,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham.jpg",600,251,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham.jpg",600,251,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2019\/02\/Bertelsmann-Saham-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"

Bertelsmann und Saham haben eine weltweite Partnerschaft rund um ihre CRM-Gesch\u00e4fte (Customer Relationship Management) geschlossen. Diese soll neue M\u00e4rkte erschlie\u00dfen und die digitale Transformation beschleunigen.<\/p>\n","category_list_v2":"Wirtschaft<\/a>, MAG 19-03<\/a>","author_info_v2":{"name":"Revista E-3","url":"https:\/\/e3mag.com\/es\/author\/e-3-magazin\/"},"comments_num_v2":"0 comentarios","_links":{"self":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts\/56973","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/comments?post=56973"}],"version-history":[{"count":0,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts\/56973\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/media\/56977"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/media?parent=56973"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/categories?post=56973"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/tags?post=56973"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/coauthors?post=56973"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}