{"id":26192,"date":"2016-07-01T16:25:21","date_gmt":"2016-07-01T14:25:21","guid":{"rendered":"http:\/\/e3mag.com\/?p=26192"},"modified":"2022-05-01T08:50:05","modified_gmt":"2022-05-01T06:50:05","slug":"crucial-bloque-de-creacion-de-valor","status":"publish","type":"post","link":"https:\/\/e3mag.com\/es\/crucial-bloque-de-creacion-de-valor\/","title":{"rendered":"Componente esencial de la creaci\u00f3n de valor"},"content":{"rendered":"<p>Las administraciones p\u00fablicas est\u00e1n mucho menos abiertas a los big data que las empresas. El 35 por ciento de las empresas alemanas ya utiliza an\u00e1lisis de Big Data. Hace dos a\u00f1os, solo lo hac\u00eda el 23 por ciento.<\/p>\n<p>En la encuesta, cuatro de cada cinco empresas afirman que las decisiones relevantes se basan cada vez m\u00e1s en conocimientos procedentes del an\u00e1lisis de datos.<\/p>\n<p>El 69 por ciento afirma que el an\u00e1lisis de datos es un elemento cada vez m\u00e1s crucial para su creaci\u00f3n de valor. En el 85 por ciento de las empresas, los an\u00e1lisis de datos se utilizan en la planificaci\u00f3n de la producci\u00f3n o la gesti\u00f3n de proyectos.<\/p>\n<p>En marketing, el 69% utiliza evaluaciones de datos para el an\u00e1lisis de clientes. Un importante \u00e1mbito de aplicaci\u00f3n son las finanzas y el control: el 91% utiliza an\u00e1lisis de datos en la gesti\u00f3n de riesgos, es decir, en la identificaci\u00f3n y evaluaci\u00f3n de acontecimientos potencialmente perjudiciales para el negocio.<\/p>\n<p>Los mayores obst\u00e1culos para el uso de macrodatos son las cuestiones legales y de seguridad, as\u00ed como la falta de recursos. El 60% se muestra reticente a ceder sus propios datos a un proveedor de servicios externo con fines de an\u00e1lisis. <a href=\"https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/Axel-Pols.jpg\"><img loading=\"lazy\" decoding=\"async\" title=\"Componente crucial de la creaci\u00f3n de valor\" class=\"aligncenter size-full wp-image-26193\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/Axel-Pols.jpg\" alt=\"Axel Pols\" width=\"1000\" height=\"508\" srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/Axel-Pols.jpg 1000w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/Axel-Pols-768x390.jpg 768w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/Axel-Pols-100x51.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/Axel-Pols-480x244.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/Axel-Pols-640x325.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/Axel-Pols-720x366.jpg 720w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/Axel-Pols-960x488.jpg 960w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Cada vez son m\u00e1s las empresas alemanas que toman decisiones bas\u00e1ndose en el an\u00e1lisis de datos. As\u00ed lo confirma tambi\u00e9n una encuesta representativa realizada por Bitkom Research por encargo de KPMG.<\/p>","protected":false},"author":38,"featured_media":26195,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[2,1609],"tags":[259,210,606,5077,3656],"coauthors":[19920],"class_list":["post-26192","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sap-nachrichten","category-mag1607","tag-analyse","tag-big-data","tag-daten","tag-datenanalysen","tag-wertschoepfung","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048.jpg",1000,512,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048.jpg",400,205,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048-768x393.jpg",768,393,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048.jpg",1000,512,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048-100x51.jpg",100,51,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048-480x246.jpg",480,246,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048-640x328.jpg",640,328,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048-720x369.jpg",720,369,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048-960x492.jpg",960,492,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048.jpg",1000,512,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048.jpg",1000,512,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048.jpg",1000,512,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048.jpg",1000,512,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048.jpg",1000,512,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048.jpg",18,9,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048.jpg",1000,512,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048.jpg",1000,512,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048.jpg",1000,512,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048.jpg",600,307,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048.jpg",600,307,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/07\/shutterstock_598955048-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>Immer mehr deutsche Unternehmen treffen Entscheidungen auf Basis von Datenanalysen \u2013 das best\u00e4tigt auch eine repr\u00e4sentative Umfrage von Bitkom Research im Auftrag von KPMG.<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3mag.com\/es\/categoria\/noticias-sap\/\" rel=\"category tag\">Community Nachrichten<\/a>, <a href=\"https:\/\/e3mag.com\/es\/categoria\/mag1607\/\" rel=\"category tag\">MAG 16-07<\/a>","author_info_v2":{"name":"Revista E-3","url":"https:\/\/e3mag.com\/es\/author\/e-3-magazin\/"},"comments_num_v2":"0 comentarios","_links":{"self":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts\/26192","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/comments?post=26192"}],"version-history":[{"count":0,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts\/26192\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/media\/26195"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/media?parent=26192"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/categories?post=26192"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/tags?post=26192"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/coauthors?post=26192"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}