A menudo, los fabricantes evitan digitalizar sus procesos de venta porque creen que sus productos son demasiado complejos y porque les preocupa poner en peligro las relaciones con sus socios comerciales y la satisfacci\u00f3n del cliente. Sin embargo, los datos muestran que las opciones de autoservicio en l\u00ednea para que los compradores busquen y adquieran productos aumentan realmente las ventas y la satisfacci\u00f3n de los clientes.<\/em><\/p>\n\n\n\n Alex Sayyah, Director General de Aleran.<\/p>\n<\/div>\n\n\n\n Aleran puede ampliar las capacidades de la plataforma S\/4 Hana con la potencia de BTP para coordinar las ventas omnicanal a trav\u00e9s de funciones clave como el comercio electr\u00f3nico B2B y m\u00e1s all\u00e1 - incluyendo portales de clientes, experiencias digitales curadas, gesti\u00f3n optimizada de pedidos y presupuestos, compras integradas en cat\u00e1logos y CPQ centrado en el cliente.<\/p>\n\n\n\n Entre las principales ventajas para los fabricantes B2B se incluye la mejora de la eficacia de las ventas mediante la automatizaci\u00f3n de los pedidos de ventas, la gesti\u00f3n de presupuestos y la fijaci\u00f3n de precios de productos configurables para cerrar acuerdos m\u00e1s r\u00e1pidamente. Otra ventaja es el r\u00e1pido despliegue de portales de clientes personalizados que permiten realizar pedidos y repedidos en autoservicio, as\u00ed como la visualizaci\u00f3n y gesti\u00f3n de presupuestos y facturas. Otro beneficio clave es una experiencia del cliente simplificada y mejorada que incluye recomendaciones de productos generadas por IA, incluso al seleccionar productos complejos y configurables.<\/p>\n\n\n\n aleran.com<\/a><\/p>","protected":false},"excerpt":{"rendered":" La plataforma por suscripci\u00f3n de Aleran puede integrarse totalmente en BTP y ampliar las funciones de SAP S\/4 Hana. 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Die abonnementbasierte Plattform von Aleran l\u00e4sst sich vollst\u00e4ndig in BTP integrieren und kann die Funktionen von SAP S\/4 Hana erweitern. <\/p>\n","category_list_v2":"Community Nachrichten<\/a>","author_info_v2":{"name":"E3 Magazine","url":"https:\/\/e3mag.com\/es\/author\/e3_magazin\/"},"comments_num_v2":"0 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<\/figure>\n<\/div>\n<\/div>\n\n\n\n