{"id":118389,"date":"2022-09-29T10:10:00","date_gmt":"2022-09-29T08:10:00","guid":{"rendered":"http:\/\/e3mag.com\/?p=118389"},"modified":"2022-10-04T08:39:21","modified_gmt":"2022-10-04T06:39:21","slug":"sin-estrategia-digital","status":"publish","type":"post","link":"https:\/\/e3mag.com\/es\/sin-estrategia-digital\/","title":{"rendered":"Sin estrategia digital"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Se demandan Chief Digital Officers<\/h2>\n\n\n\n<p>Esta posici\u00f3n ya existe en el 19% de las empresas. Este es el resultado de una encuesta entre 604 empresas con 20 o m\u00e1s empleados encargada por la asociaci\u00f3n digital Bitkom. En principio, la gran mayor\u00eda de las empresas adopta ya un enfoque estrat\u00e9gico de la digitalizaci\u00f3n. Sin embargo, el 13% todav\u00eda no tiene una estrategia digital. Hace un a\u00f1o, el 16% y en 2019 hasta el 26% de las empresas no ten\u00edan estrategia en lo que respecta a la digitalizaci\u00f3n. Alrededor de una de cada tres empresas (34%) cuenta actualmente con una estrategia digital central, mientras que otro 52% tiene estrategias de digitalizaci\u00f3n en divisiones individuales. <\/p>\n\n\n\n<p><em>\"La transformaci\u00f3n digital necesita responsabilidades y competencias claras\"<\/em>afirma Achim Berg, Presidente de Bitkom. <em>\"Las medianas empresas tambi\u00e9n deber\u00edan poner en com\u00fan su experiencia digital. El \u00e9xito de la digitalizaci\u00f3n no es solo una cuesti\u00f3n de tecnolog\u00eda, software y hardware, necesita un motor y este motor puede ser un CDO.\"<\/em><\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"256\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/220711-PI-CDO-und-Digitalstrategie-CDO-Print_cmyk.jpg\" alt=\"\" class=\"wp-image-118391\" srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/220711-PI-CDO-und-Digitalstrategie-CDO-Print_cmyk.jpg 800w, https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/220711-PI-CDO-und-Digitalstrategie-CDO-Print_cmyk-768x246.jpg 768w, https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/220711-PI-CDO-und-Digitalstrategie-CDO-Print_cmyk-100x32.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/220711-PI-CDO-und-Digitalstrategie-CDO-Print_cmyk-480x154.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/220711-PI-CDO-und-Digitalstrategie-CDO-Print_cmyk-640x205.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/220711-PI-CDO-und-Digitalstrategie-CDO-Print_cmyk-720x230.jpg 720w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption><em>\u00bfCuenta su empresa con un Chief Digital Officer (CDO) o un Head of Digitalisation? Base: todas las empresas (n=604). Fuente: Bitkom Research 2022.<\/em><\/figcaption><\/figure>","protected":false},"excerpt":{"rendered":"<p>Es probable que el n\u00famero de Chief Digital Officers en la econom\u00eda alemana aumente considerablemente en un futuro pr\u00f3ximo. Casi una de cada cinco empresas afirma estar cubriendo o querer cubrir un puesto de CDO.<\/p>","protected":false},"author":38,"featured_media":118743,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[2,41721],"tags":[35,600,41724],"coauthors":[19920],"class_list":["post-118389","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sap-nachrichten","category-mag-22-09","tag-bitkom","tag-digitale-transformation","tag-mag-22-09","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter.jpg",1000,450,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter-80x80.jpg",80,80,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter.jpg",400,180,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter-768x346.jpg",768,346,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter.jpg",1000,450,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter-100x45.jpg",100,45,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter-480x216.jpg",480,216,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter-640x288.jpg",640,288,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter-720x324.jpg",720,324,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter-960x432.jpg",960,432,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter.jpg",1000,450,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter.jpg",1000,450,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter.jpg",1000,450,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter.jpg",1000,450,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter.jpg",1000,450,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter.jpg",1000,450,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter.jpg",1000,450,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter.jpg",1000,450,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter.jpg",600,270,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter.jpg",600,270,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/09\/shutterstock_328313573-exuberantpainter-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>Demn\u00e4chst d\u00fcrfte die Zahl der Chief Digital Officer in der deutschen Wirtschaft kr\u00e4ftig steigen. Fast jedes f\u00fcnfte Unternehmen gibt an, eine CDO-Stelle besetzen oder einrichten zu wollen.<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3mag.com\/es\/categoria\/noticias-sap\/\" rel=\"category tag\">Community Nachrichten<\/a>, <a href=\"https:\/\/e3mag.com\/es\/categoria\/mag-22-09\/\" rel=\"category tag\">Mag 22-09<\/a>","author_info_v2":{"name":"Revista E-3","url":"https:\/\/e3mag.com\/es\/author\/e-3-magazin\/"},"comments_num_v2":"0 comentarios","_links":{"self":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts\/118389","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/comments?post=118389"}],"version-history":[{"count":0,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/posts\/118389\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/media\/118743"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/media?parent=118389"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/categories?post=118389"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/tags?post=118389"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/es\/wp-json\/wp\/v2\/coauthors?post=118389"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}