{"id":59824,"date":"2019-05-29T15:30:00","date_gmt":"2019-05-29T13:30:00","guid":{"rendered":"http:\/\/e3mag.com\/?p=59824"},"modified":"2020-02-09T00:39:49","modified_gmt":"2020-02-08T23:39:49","slug":"loses-sap-leadership","status":"publish","type":"post","link":"https:\/\/e3mag.com\/en\/loses-sap-leadership\/","title":{"rendered":"Is SAP losing its claim to leadership?"},"content":{"rendered":"<p>And this market was \"fountain of youth\" and source of money for many other IT companies as well as consultants. SAP created R\/2, R\/3 and the SAP Business Suite (ERP\/ECC 6.0) and every partner in the SAP community knew what to do.<\/p>\n<p>This created a homogeneous, comprehensive business ecosystem for SAP's existing customers. SAP was innovative and led the way. The partners complemented and supported this ERP path.<\/p><div id=\"great-1628024242\" class=\"great-fullsize-content-en\" style=\"margin-bottom: 20px;\"><a data-no-instant=\"1\" href=\"https:\/\/www.youtube.com\/watch?v=6yfv7eho3Gc\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"Fullsize\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150.jpg\" alt=\"Fullsize\"  srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150.jpg 1200w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-400x50.jpg 400w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-768x96.jpg 768w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-100x13.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-480x60.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-640x80.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-720x90.jpg 720w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-960x120.jpg 960w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-1168x146.jpg 1168w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-18x2.jpg 18w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-600x75.jpg 600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" width=\"1200\" height=\"150\"  style=\" max-width: 100%; height: auto;\" \/><\/a><\/div>\n<p>The break in this successful roadmap was not Hana or S\/4, but the fact that SAP tried to compensate for what was missed with expensive acquisitions.<\/p>\n<p>Suddenly, SAP found itself in a market environment without a unique selling proposition. Cloud computing is a good idea, but other IT companies were faster and more consistent.<\/p>\n<p>In CRM, logistics, artificial intelligence, middleware, IoT and cloud computing, SAP has good answers and valid products but no claim to leadership.<\/p>\n<p>It is a mental and organizational challenge to be successful in a market in which you yourself do not have a unique selling proposition. SAP has never learned to interact with competitors on an equal footing.<\/p>\n<p>A current study from the Swiss SAP market shows a frightening picture: SAP sales is overtaxed in the current situation!<\/p>\n<p>Cloud computing is a megatrend, but SAP CEO Bill McDermott changes his mind as quickly as the Hana database works. One day it is the company's own public cloud, then a hybrid scenario with the Hana Enterprise Cloud or the SAP Cloud Platform, or the cloud of one of the hyperscalers (SAP's \"Embrace\" project).<\/p>\n<p>These many possibilities from the mouth of Bill McDermott are interesting and exciting, but offer no guidance to the existing SAP customer.<\/p>\n<p>SAP no longer has any claim to leadership on the basis of its own trading, expertise and product range - and that is damaging the entire SAP community. It is high time for SAP to consolidate and return to its old strengths.<\/p>\n<p>The SAP community functioned perfectly when there was a \"primus inter pares.\" Bill McDermott has eliminated this important and justified claim to leadership.<\/p>","protected":false},"excerpt":{"rendered":"<p>Everything used to be better: SAP was the \"inventor\" of holistic, integrated, business management software and thus created a new IT market.<\/p>","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[27840],"tags":[65,21219,1633],"coauthors":[27825],"class_list":["post-59824","post","type-post","status-publish","format-standard","hentry","category-chefredakteur-blog","tag-hana","tag-s-4","tag-sap-community","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","image-100":"","image-480":"","image-640":"","image-720":"","image-960":"","image-1168":"","image-1440":"","image-1920":"","1536x1536":"","2048x2048":"","trp-custom-language-flag":"","bricks_large_16x9":"","bricks_large":"","bricks_large_square":"","bricks_medium":"","bricks_medium_square":"","profile_24":"","profile_48":"","profile_96":"","profile_150":"","profile_300":""},"post_excerpt_stackable_v2":"<p>Fr\u00fcher war alles besser: SAP war der \u201eErfinder\u201c ganzheitlicher, integrierter, betriebswirtschaftlicher Software und hat damit einen neuen IT-Markt geschaffen.<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3mag.com\/en\/category\/editor-in-chief-blog\/\" rel=\"category tag\">Chefredakteur-Blog<\/a>","author_info_v2":{"name":"Peter M. F\u00e4rbinger, E3 Magazine","url":"https:\/\/e3mag.com\/en\/author\/peter-m-faerbinger-e-3-magazin\/"},"comments_num_v2":"0 comments","_links":{"self":[{"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/posts\/59824","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/comments?post=59824"}],"version-history":[{"count":0,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/posts\/59824\/revisions"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/media?parent=59824"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/categories?post=59824"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/tags?post=59824"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/coauthors?post=59824"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}