{"id":146939,"date":"2024-11-13T11:03:52","date_gmt":"2024-11-13T10:03:52","guid":{"rendered":"http:\/\/e3mag.com\/?p=146939"},"modified":"2024-11-13T11:03:55","modified_gmt":"2024-11-13T10:03:55","slug":"alerans-b2b-trading-platform-is-now-available-in-the-sap-store","status":"publish","type":"post","link":"https:\/\/e3mag.com\/en\/die-b2b-handelsplattform-von-aleran-ist-jetzt-im-sap-store-verfuegbar\/","title":{"rendered":"Aleran\u2019s B2B Commerce Platform Is Now Available in the SAP Store"},"content":{"rendered":"<p>Aleran Software today announced that its digital commerce and sales operations platform is now available on SAP Store. Aleran\u2019s subscription-based platform fully integrates with BTP (Business Technology Platform) to assist midmarket B2B manufacturers with sales order management, AI-powered catalog-embedded buying, automated configure, price, quote (CPQ), and more.<\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n\n\n\n\n<p><em>Manufacturers often avoid digitizing sales processes because of the belief that their products are too complex and concerns about protecting channel partner relationships and customer satisfaction. However, the data shows having online, self-service options for buyers to research and purchase actually increases sales and customer satisfaction.<\/em><\/p>\n\n\n\n<p>Alex Sayyah, CEO, Aleran.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"670\" height=\"800\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/Alex-Sayyah-ceo.jpg\" alt=\"\" class=\"wp-image-146942\" style=\"width:327px;height:auto\" srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/Alex-Sayyah-ceo.jpg 670w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/Alex-Sayyah-ceo-335x400.jpg 335w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/Alex-Sayyah-ceo-100x119.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/Alex-Sayyah-ceo-480x573.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/Alex-Sayyah-ceo-640x764.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/Alex-Sayyah-ceo-10x12.jpg 10w, https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/Alex-Sayyah-ceo-600x716.jpg 600w\" sizes=\"auto, (max-width: 670px) 100vw, 670px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<p>Aleran can extend the capabilities of the S\/4 Hana platform with the power of BTP to orchestrate omni-channel sales through key features that include B2B e-commerce and go beyond\u2014including customer portals, curated digital experiences, streamlined sales order and quote management, catalog-embedded buying, and customer facing CPQ.<\/p><div id=\"great-1355260823\" class=\"great-fullsize-content-en great-entity-placement\" style=\"margin-bottom: 20px;\"><a data-no-instant=\"1\" href=\"https:\/\/www.youtube.com\/watch?v=6Ja0zaCg0ss\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"banner_bdc_2026_1200x150\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_bdc_2026_1200x150.jpg\" alt=\"\"  srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_bdc_2026_1200x150.jpg 1200w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_bdc_2026_1200x150-400x50.jpg 400w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_bdc_2026_1200x150-768x96.jpg 768w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_bdc_2026_1200x150-100x13.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_bdc_2026_1200x150-480x60.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_bdc_2026_1200x150-640x80.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_bdc_2026_1200x150-720x90.jpg 720w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_bdc_2026_1200x150-960x120.jpg 960w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_bdc_2026_1200x150-1168x146.jpg 1168w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_bdc_2026_1200x150-18x2.jpg 18w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_bdc_2026_1200x150-600x75.jpg 600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" width=\"1200\" height=\"150\"  style=\" max-width: 100%; height: auto;\" \/><\/a><\/div>\n\n\n\n<p>Key benefits for B2B manufacturers include improved sales efficiency by automating sales order, quote management and pricing for configurable products to close deals faster. Another benefit is the rapid deployment of personalized customer portals to enable self-service ordering and re-ordering, as well as viewing and managing quotes and invoices. A simplified and improved customer experience is another key benefit, and includes AI-generated product recommendations, even for the selection of complex, configurable products.<\/p>\n\n\n\n<p><a href=\"https:\/\/www.aleran.com\" target=\"_blank\" rel=\"noreferrer noopener\">aleran.com<\/a><\/p>","protected":false},"excerpt":{"rendered":"<p>Aleran\u2019s subscription-based platform integrates fully into BTP and can extend SAP S\/4 Hana capabilities. <\/p>","protected":false},"author":2368,"featured_media":146940,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[2],"tags":[],"coauthors":[39720],"class_list":["post-146939","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sap-nachrichten","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store.jpg",1000,450,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-400x180.jpg",400,180,true],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-768x346.jpg",768,346,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store.jpg",1000,450,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-100x45.jpg",100,45,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-480x216.jpg",480,216,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-640x288.jpg",640,288,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-720x324.jpg",720,324,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-960x432.jpg",960,432,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store.jpg",1000,450,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store.jpg",1000,450,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store.jpg",1000,450,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store.jpg",1000,450,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store.jpg",1000,450,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-18x8.jpg",18,8,true],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store.jpg",1000,450,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store.jpg",1000,450,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store.jpg",1000,450,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-600x270.jpg",600,270,true],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-600x450.jpg",600,450,true],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2024\/11\/online-store-sap-store-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>Die abonnementbasierte Plattform von Aleran l\u00e4sst sich vollst\u00e4ndig in BTP integrieren und kann die Funktionen von SAP S\/4 Hana erweitern. <\/p>\n","category_list_v2":"<a href=\"https:\/\/e3mag.com\/en\/category\/sap-nachrichten\/\" rel=\"category tag\">Community Nachrichten<\/a>","author_info_v2":{"name":"E3 Magazine","url":"https:\/\/e3mag.com\/en\/author\/e3_magazin\/"},"comments_num_v2":"0 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