{"id":120324,"date":"2022-11-24T11:45:00","date_gmt":"2022-11-24T10:45:00","guid":{"rendered":"http:\/\/e3mag.com\/?p=120324"},"modified":"2022-11-24T11:35:40","modified_gmt":"2022-11-24T10:35:40","slug":"crm-algorithms","status":"publish","type":"post","link":"https:\/\/e3mag.com\/en\/crm-algorithms\/","title":{"rendered":"CRM algorithms"},"content":{"rendered":"<h2 class=\"wp-block-heading\">Algorithms versus infrastructure<\/h2>\n\n\n\n<p>Once again, the SAP balance sheet figures concerning the infrastructure topic \"<a href=\"https:\/\/www.youtube.com\/watch?v=DhGBeokOpUc\" target=\"_blank\" rel=\"noreferrer noopener\"><span style=\"color: #0693e3;\" class=\"stk-highlight\">Cloud computing<\/span><\/a>\" in SAP's quarterly report increased significantly. What is presented as a success is merely an ingenious sleight of hand. The real ERP life takes place in the SAP community and among DSAG members, where few want to hear anything about cloud computing. Here, algorithms and data structures determine success.<\/p>\n\n\n\n<p>The end of SAP's success in the cloud is foreseeable, although not yet within reach. Like the IT scene, the SAP community is heterogeneous. In hybrid landscapes, not only on-prem and cloud change, but also the app providers. For many existing SAP customers, it goes without saying that CRM from Salesforce and HCM from <a href=\"https:\/\/e3mag.com\/en\/category\/cover-stories\/coverstory-22-09\/\"><span style=\"color: #0693e3;\" class=\"stk-highlight\">Workday<\/span><\/a> to obtain. This agility is good for the market and a challenge for the providers, in line with the motto: If, would have bicycle chain. But more and more voices from the SAP community are saying that the new SAP CRM is superior to the no less successful Salesforce in terms of usability and user interface. Which proves that the issue is not \"cloud computing\" but functionality.<\/p><div id=\"great-3449320341\" class=\"great-fullsize-content-en\" style=\"margin-bottom: 20px;\"><a data-no-instant=\"1\" href=\"https:\/\/www.youtube.com\/watch?v=6yfv7eho3Gc\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"Fullsize\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150.jpg\" alt=\"Fullsize\"  srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150.jpg 1200w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-400x50.jpg 400w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-768x96.jpg 768w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-100x13.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-480x60.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-640x80.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-720x90.jpg 720w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-960x120.jpg 960w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-1168x146.jpg 1168w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-18x2.jpg 18w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-600x75.jpg 600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" width=\"1200\" height=\"150\"  style=\" max-width: 100%; height: auto;\" \/><\/a><\/div>\n\n\n\n<p>A good algorithm, suitable Fiori apps, a logical user interface, and consistent data structures are more important than the operational business model. Cloud computing may bring many advantages. Not every SAP inventory customer is also a security and disaster recovery specialist. But no one understands business processes more than SAP itself and its existing customers. This is where a unique selling proposition and competitive advantage develops from the algorithms (processes) and the data structures (interoperability). Many IT providers have mastered cloud computing, but only SAP has mastered standard business processes - according to statements from existing customers, SAP's CRM is said to be superior to that of Salesforce.<\/p>","protected":false},"excerpt":{"rendered":"<p>Cloud computing is a megatrend, but with each new quarterly report SAP shows its own difficulty in using and understanding this trend in a positive way - even if the figures look quite pretty for the financial analysts. However, CRM is a real SAP unique selling proposition.<\/p>","protected":false},"author":2,"featured_media":72570,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[27840],"tags":[481,39128,39926,621,124,8855,236],"coauthors":[27825],"class_list":["post-120324","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-chefredakteur-blog","tag-algorithmen","tag-chefredakteur","tag-chefredakteurblog","tag-cloud-computing","tag-crm","tag-peter-faerbinger","tag-sap","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin.jpg",1000,450,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin.jpg",400,180,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin-768x346.jpg",768,346,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin.jpg",1000,450,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin-100x45.jpg",100,45,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin-480x216.jpg",480,216,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin-640x288.jpg",640,288,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin-720x324.jpg",720,324,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin-960x432.jpg",960,432,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin.jpg",1000,450,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin.jpg",1000,450,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin.jpg",1000,450,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin.jpg",1000,450,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin.jpg",1000,450,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin.jpg",1000,450,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin.jpg",1000,450,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin.jpg",1000,450,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin.jpg",600,270,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin.jpg",600,270,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2021\/03\/ChefredakteurFin-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>Cloud Computing ist ein Megatrend aber mit jedem neuen Quartalsbericht zeigt SAP die eigene Schwierigkeit, diesen Trend positiv zu nutzen und zu verstehen \u2013 auch wenn die Zahlen f\u00fcr die Finanzanalysten ganz h\u00fcbsch aussehen. Ein echtes SAP-Alleinstellungsmerkmal ist aber CRM.<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3mag.com\/en\/category\/editor-in-chief-blog\/\" rel=\"category tag\">Chefredakteur-Blog<\/a>","author_info_v2":{"name":"Peter M. F\u00e4rbinger, E3 Magazine","url":"https:\/\/e3mag.com\/en\/author\/peter-m-faerbinger-e-3-magazin\/"},"comments_num_v2":"0 comments","_links":{"self":[{"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/posts\/120324","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/comments?post=120324"}],"version-history":[{"count":0,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/posts\/120324\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/media\/72570"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/media?parent=120324"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/categories?post=120324"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/tags?post=120324"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/coauthors?post=120324"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}