{"id":107188,"date":"2021-11-02T10:00:00","date_gmt":"2021-11-02T09:00:00","guid":{"rendered":"http:\/\/e3mag.com\/?p=107188"},"modified":"2021-10-06T10:18:18","modified_gmt":"2021-10-06T08:18:18","slug":"mergers-acquisitions-partnerships-3","status":"publish","type":"post","link":"https:\/\/e3mag.com\/en\/mergers-acquisitions-partnerships-3\/","title":{"rendered":"Mergers, acquisitions, partnerships"},"content":{"rendered":"

Certified transparency<\/h3>\n\n\n\n

Quality control of advertising is rarely uniform. BVDW and Agof now want to change this.<\/strong><\/p>\n\n\n\n

The German Digital Industry Association (BVDW) has joined forces with the Arbeits-gemeinschaft Onlineforschung (Agof) to develop a new quality certificate for the visibility of advertising (viewability). The new certificate is the first module in a catalog of quality certifications that the two industry organizations will jointly establish as partners for transparency and reliability in the German-speaking digital market. <\/p>

\"Fullsize\"<\/a><\/div>\n\n\n\n

In practice, the visibility of advertising media in an online campaign is often measured by both the marketer and the media agency or advertiser. However, in order to ensure the comparability of the respective measurement results and to keep deviations between the various measurement systems and providers to a minimum, uniform specifications for procedures, measurement parameters and reporting are necessary. <\/p>\n\n\n\n

BVDW and Agof have jointly taken on this task: New quality certificates are to ensure uniform standards for more transparency and security in the digital ecosystem. <\/p>\n\n\n\n

Thomas Duhr, BVDW Vice President, says: \"With this first certificate for quality in digital advertising in the German-speaking and European region, we are taking an important step in the future professionalization of the digital advertising market<\/em>.\"<\/p>\n\n\n\n

\"\"<\/a>
\u201cWith this first certificate for quality in digital advertising, we are taking an important step.<\/em>\u201d - Thomas Duhr, Vice President, BVDW<\/em><\/figcaption><\/figure><\/div>\n\n\n\n\n\n\n\n

Claranet takes over SAP consulting firm<\/h3>\n\n\n\n

The acquisition expands Claranet's range of services for SAP transformation projects in public clouds.<\/strong><\/p>\n\n\n\n

Claranet has announced the acquisition of the SAP consulting firm Kheto Consulting. Kheto was founded in 2005 with a focus on SAP Business Intelligence and supports companies with their SAP projects across the entire lifecycle, from strategic orientation to implementation and support. <\/p>\n\n\n\n

With the acquisition of the Cologne-based company, Claranet is also expanding its range of managed services to include the operation of SAP workloads on public clouds. <\/p>\n\n\n\n

Charles Nasser, founder and CEO of Claranet, comments: \"The experience that the Kheto team has around the migration from SAP to S\/4 Hana is a significant knowledge asset for Claranet. Together we can strengthen our relationship with SAP and the hyperscalers and provide support to our customers<\/em>.\"<\/p>\n\n\n\n

\"\"<\/a>
\u201cTogether we can<\/em> strengthen our relationship with SAP and the hyperscalers.<\/em>\u201d - Charles Nasser, Founder and CEO, Claranet<\/em><\/figcaption><\/figure><\/div>\n\n\n\n\n\n\n\n

Strategic SAP partners cooperate<\/h3>\n\n\n\n

TeamWork addresses the high demand for migration to S\/4 Hana in the DACH market with the proven testing technology from Tricentis.<\/strong><\/p>\n\n\n\n

Tricentis is working together with TeamWork. The aim is to establish a delivery and sales structure in German-speaking countries that will pave the way to success for the numerous upcoming transformation projects to S\/4 Hana.<\/p>\n\n\n\n

Customers can now obtain the proven SAP testing technology from Tricentis as well as support and service from TeamWork. Tricentis' portfolio enables TeamWork to compile and provide the right testing procedures in the right quantity and with a coordinated skillset for each company. In addition, the system house is always on hand to advise its customers during and after the migration with its comprehensive know-how of the SAP landscape and Tricentis solutions. <\/p>\n\n\n\n

\"Testing plays an important role in the upcoming S\/4 transformations and future release changes, but also ties up a lot of resources, especially on the customer side. With Tricentis, we offer an automation solution to reduce internal effort while improving test quality at the same time. Our innovative packages make it easy for SAP customers of all sizes to get started with automated testing<\/em>\", explains Stefan Weiss, member of the management team at TeamWork.<\/p>\n\n\n\n

\"\"<\/a>
\u201cTesting plays an important role in the upcoming S\/4 transformations, but also ties up a lot of resources on the customer side.<\/em>\u201d - Stefan Weiss, Member of the Executive Board, TeamWork<\/em><\/figcaption><\/figure><\/div>\n\n\n\n\n\n\n\n

Synergy effects through Org.Manager<\/h3>\n\n\n\n

Ingentis and Capgemini Germany have entered into a strategic partnership. The cooperation focuses on the Ingentis Org.Manager software solution, which Capgemini will include in its own consulting and IT services portfolio in the future. Both partners emphasize the synergy effects they expect from the cooperation. <\/p>\n\n\n\n

Markus Eckl, Global Head of Strategic Alliances and Partnering at Ingentis, explains: \"In recent years, we have developed Org.Manager from a pure organizational chart solution into a strategic corporate planning tool that is used in areas such as reorganization and organizational effectiveness. Our solution is able to visualize HR key figures and thus highlight areas for action, which Capgemini's experts then address<\/em>.\"<\/p>\n\n\n\n

Martin Schmidt, Vice President People and Technology at Capgemini Germany, also emphasizes: \"We see Org.Manager as more than just an SAP add-on. We use the tool with its functions in our implementation projects<\/em>.\"<\/p>\n\n\n\n\n\n\n\n

News from the retail sector<\/h3>\n\n\n\n

Snabble's scan-and-go solution will become an important component of q.beyond's highly scalable trading platform.<\/strong><\/p>\n\n\n\n

q.beyond acquires a 25.4 percent stake in Snabble and consolidates its position in the retail sector. Snabble has already demonstrated the functionality and market maturity of its own scan-and-go solution at major retailers such as Ikea, TeeGschwendner and Tegut. <\/p>\n\n\n\n

Founded in 2018, the start-up can use the new financing round to expand the reach and functionality of its product. q.beyond is integrating the innovative solution into its own retail platform StoreButler, thereby opening up opportunities for growth. <\/p>\n\n\n\n

Thorsten Raquet, member of the q.beyond management board, emphasizes the strategic importance of the new investment: \"The digitalization of stores is currently the central topic in retail. Our retail platform StoreButler now covers the entire shopping experience with integrated solutions - from digital price tags to self-checkout<\/em>.\" <\/p>\n\n\n\n

q.beyond is already working with Snabble on its first projects and is now tying the start-up more closely to it; the contract that has now been concluded includes the option to increase the stake from 2023 and acquire a majority stake. The parties have agreed not to disclose the exact conditions.<\/p>\n\n\n\n

\"\"<\/a>
\u201cThe digitalization of stores is currently the central topic in retail.<\/em>\u201d - Thorsten Raquet, Member of the Executive Board, q.beyond<\/em><\/figcaption><\/figure><\/div>\n\n\n\n\n\n\n\n

Valuable addition for consulting business<\/h3>\n\n\n\n

The software provider Valantic and ProTask from Austria are joining forces.<\/strong><\/p>\n\n\n\n

Both companies combine their expertise in the SAP service business and in the area of topic-specific SAP product add-ons, for which the company is known far beyond Austria. <\/p>\n\n\n\n

The boutique consultancy ProTask offers a wide range of SAP services including 24\/7 server hosting, licenses, consulting, implementation, training, SAP development and interface programming. By merging with ProTask, Valantic is expanding its range of solutions. <\/p>\n\n\n\n

ProTask also represents a valuable regional and performance-related addition through hosting and the provision of SAP services such as training and implementation in the tri-border region of Austria, Germany and Switzerland. <\/p>\n\n\n\n

\"With Valantic, we have found a company that gives us the opportunity to grow. At Valantic, we have found many new colleagues who have many years of experience in supporting large and complex SAP projects. Together with these colleagues, we want to continue our success story in the area of SAP services<\/em>\", emphasizes Jens Rentsch, Managing Director at ProTask.<\/p>\n\n\n\n

\"\"<\/a>
\u201cTogether with our new colleagues, we want to continue our success story in the area of SAP services.<\/em>\u201d - Jens Rentsch, Managing Director, ProTask<\/em><\/figcaption><\/figure><\/div>\n\n\n\n\n\n\n\n

NortonLifeLock and Avast merge<\/h3>\n\n\n\n

The Supervisory Board members are of the opinion that the merger is strategically and financially convincing.<\/strong><\/p>\n\n\n\n

NortonLifeLock and Avast have agreed to merge. The merger is to take the form of a recommended offer by NortonLifeLock for the entire issued and to be issued ordinary share capital of Avast. <\/p>\n\n\n\n

Under the terms of the merger, Avast shareholders may receive a combination of cash and newly issued NortonLifeLock shares, with alternative payout options available. <\/p>\n\n\n\n

The Boards of Directors of NortonLifeLock and Avast believe that the combination is strategically and financially compelling and represents an attractive opportunity to create a new, industry-leading consumer cybersecurity company that leverages the established brands, technologies and innovations of both groups to deliver benefits to consumers, shareholders and other stakeholders. <\/p>\n\n\n\n

The merger will also enhance the combined company's financial profile through scale, long-term growth, cost synergies with reinvestment capabilities and strong cash flow generation supported by a solid balance sheet. <\/p>\n\n\n\n

The company is expected to achieve double-digit growth in earnings per share in the first full year after completion of the merger and double-digit sales growth in the long term.<\/p>\n\n\n\n\n\n\n\n

Working successfully from anywhere<\/h3>\n\n\n\n

Salesforce has announced that the acquisition of Slack Technologies has now been completed.<\/strong><\/p>\n\n\n\n

Companies around the world have learned over the past year that if you don't have a way to connect digitally with your employees, customers and partners, you have little chance of surviving. The office of today is no longer the company headquarters in the city center - it is in the cloud. <\/p>\n\n\n\n

Every company - in every industry - needs to get ready for a digital customer, employee and partner experience. This is a unique opportunity to rethink and reshape the way we work. That's what the combination of Salesforce and Slack is all about: creating the operating system for the new world of work in organizations. <\/p>\n\n\n\n

\"We couldn't be happier to have Slack in the Salesforce family<\/em>\", says Marc Benioff, Chairman and CEO of Salesforce. \"Together, we will create the digital office that enables companies to lead their customers and employees to success everywhere<\/em>.\"<\/p>\n\n\n\n

\"\"<\/a>
\u201cWe could not<\/em> be happier to have Slack in the Salesforce family.<\/em>\u201d - Marc Benioff, CEO, Salesforce<\/em><\/figcaption><\/figure><\/div>","protected":false},"excerpt":{"rendered":"

Zertifizierte Transparenz Qualit\u00e4tskontrolle von Werbung ist selten einheitlich. BVDW und Agof wollen dies nun \u00e4ndern. Der Bundesverband Digitale Wirtschaft (BVDW) hat gemeinsam mit der Arbeits-gemeinschaft Onlineforschung (Agof) ein neues Qualit\u00e4tszertifikat f\u00fcr die Sichtbarkeit von Werbung (Viewability) entwickelt. Das neue Zertifikat ist das erste Modul eines Katalogs von Qualit\u00e4tszertifizierungen, die beide Industrieorganisationen als Partner gemeinsam f\u00fcr […]<\/p>\n","protected":false},"author":38,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[39822,6],"tags":[30350,4566,1015,39891,5872,38544,48,12468,37297,31],"coauthors":[19920],"class_list":["post-107188","post","type-post","status-publish","format-standard","hentry","category-mag-21-10","category-wirtschaft","tag-avast","tag-bvdw","tag-capgemini","tag-fusionen","tag-ingentis","tag-qbeyond","tag-salesforce","tag-teamwork","tag-valantic","tag-wirtschaft","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":"","thumbnail":"","medium":"","medium_large":"","large":"","image-100":"","image-480":"","image-640":"","image-720":"","image-960":"","image-1168":"","image-1440":"","image-1920":"","1536x1536":"","2048x2048":"","trp-custom-language-flag":"","bricks_large_16x9":"","bricks_large":"","bricks_large_square":"","bricks_medium":"","bricks_medium_square":"","profile_24":"","profile_48":"","profile_96":"","profile_150":"","profile_300":""},"post_excerpt_stackable_v2":"

Qualit\u00e4tskontrolle von Werbung ist selten einheitlich. BVDW und Agof wollen dies nun \u00e4ndern. Der Bundesverband Digitale Wirtschaft (BVDW) hat gemeinsam mit der Arbeits-gemeinschaft Onlineforschung (Agof) ein neues Qualit\u00e4tszertifikat f\u00fcr die Sichtbarkeit von Werbung (Viewability) entwickelt. Das neue Zertifikat ist das erste Modul eines Katalogs von Qualit\u00e4tszertifizierungen, die beide Industrieorganisationen als Partner gemeinsam f\u00fcr Transparenz und Zuverl\u00e4ssigkeit im deutschsprachigen digitalen Markt etablieren werden. Die Sichtbarkeit von Werbemitteln einer Online-Kampagne wird in der Praxis oftmals sowohl vom Vermarkter als auch von der Mediaagentur oder dem Werbungtreibenden gemessen. Um die Vergleichbarkeit der jeweiligen Messergebnisse sicherzustellen und Abweichungen zwischen den verschiedenen Messsystemen und -anbietern…<\/p>\n","category_list_v2":"MAG 21-10<\/a>, Wirtschaft<\/a>","author_info_v2":{"name":"E-3 Magazine","url":"https:\/\/e3mag.com\/en\/author\/e-3-magazin\/"},"comments_num_v2":"0 comments","_links":{"self":[{"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/posts\/107188","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/comments?post=107188"}],"version-history":[{"count":0,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/posts\/107188\/revisions"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/media?parent=107188"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/categories?post=107188"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/tags?post=107188"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/en\/wp-json\/wp\/v2\/coauthors?post=107188"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}