{"id":43011,"date":"2018-06-13T08:00:12","date_gmt":"2018-06-13T06:00:12","guid":{"rendered":"http:\/\/e3mag.com\/?p=43011"},"modified":"2022-05-01T10:02:50","modified_gmt":"2022-05-01T08:02:50","slug":"employer-brand-experience-arbeitgebermarke-schafft-erlebnisse","status":"publish","type":"post","link":"https:\/\/e3mag.com\/de\/employer-brand-experience-arbeitgebermarke-schafft-erlebnisse\/","title":{"rendered":"Employer Brand Experience &#8211; Arbeitgebermarke schafft Erlebnisse"},"content":{"rendered":"<p>Das passende Personal zu finden und langfristig zu halten stellt viele Unternehmen zunehmend vor gro\u00dfe Herausforderungen. Im \u201eWar for Talents\u201c m\u00fcssen sich die Verantwortlichen etwas einfallen lassen \u2013 mit h\u00fcbsch gestalteten Stellenanzeigen ist es dabei nicht getan.<\/p>\n<p>Vielmehr geht es darum, eine authentische Arbeitgebermarke aufzubauen und sowohl nach innen als auch au\u00dfen zu leben. Im Vordergrund der Konferenz Employer Brand Experience stehen die Erfahrungen und Learnings von Employer- Branding-Experten, die bereits erfolgreich am Aufbau einer Arbeitgebermarke mitarbeiten.<\/p><div class=\"great-fullsize-content-de\" style=\"float: left;\" id=\"great-3410222193\"><div id=\"great-1847299137\" style=\"margin-bottom: 20px;\"><a data-no-instant=\"1\" href=\"https:\/\/www.youtube.com\/watch?v=6yfv7eho3Gc\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"banner_26-04_29_1200x150\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26-04_29_1200x150.jpg\" alt=\"\"  srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26-04_29_1200x150.jpg 1200w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26-04_29_1200x150-400x50.jpg 400w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26-04_29_1200x150-768x96.jpg 768w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26-04_29_1200x150-100x13.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26-04_29_1200x150-480x60.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26-04_29_1200x150-640x80.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26-04_29_1200x150-720x90.jpg 720w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26-04_29_1200x150-960x120.jpg 960w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26-04_29_1200x150-1168x146.jpg 1168w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26-04_29_1200x150-18x2.jpg 18w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26-04_29_1200x150-600x75.jpg 600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" width=\"1200\" height=\"150\"  style=\" max-width: 100%; height: auto;\" \/><\/a><\/div><\/div>\n<p>So gibt zum Beispiel Salvador Viera spannende Einblicke, wie Volkswagen den Wandel der Unternehmenskultur mit \u00fcber 600.000 Mitarbeitern bew\u00e4ltigt.<\/p>\n<p>Eine unternehmens\u00fcbergreifende Perspektive zeigt Kristian Gr\u00fcndling: Der Regisseur des preisgekr\u00f6nten Kinofilms \u201eDie stille Revolution\u201c spricht \u00fcber den radikalen Wandel und das Sinnfinden in der Arbeitswelt. Diese und \u00fcber 30 weitere inspirierende Cases und Sessions stehen auf dem Programm der Employer Brand Experience am 15. und 16. Mai in Hamburg in den Schanzenh\u00f6fen (Altes M\u00e4dchen).<\/p>\n<p>Die Konferenz findet pa\u00adrallel zur Zukunft Personal Nord statt \u2013 die f\u00fchrende Veranstaltung f\u00fcr Personalmanagement in Norddeutschland.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Wie die Positionierung als attraktiver Arbeitgeber gelingen kann, zeigt die Konferenz Employer Brand Experience am 15. und 16. Mai in Hamburg.  <\/p>\n","protected":false},"author":38,"featured_media":43062,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[2,22044],"tags":[],"coauthors":[19920],"class_list":["post-43011","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sap-nachrichten","category-mag-1805","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169.jpg",1000,450,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169.jpg",400,180,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169-768x346.jpg",768,346,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169.jpg",1000,450,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169-100x45.jpg",100,45,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169-480x216.jpg",480,216,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169-640x288.jpg",640,288,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169-720x324.jpg",720,324,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169-960x432.jpg",960,432,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169.jpg",1000,450,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169.jpg",1000,450,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169.jpg",1000,450,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169.jpg",1000,450,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169.jpg",1000,450,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169.jpg",1000,450,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169.jpg",1000,450,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169.jpg",1000,450,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169.jpg",600,270,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169.jpg",600,270,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/shutterstock_608860169-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>Wie die Positionierung als attraktiver Arbeitgeber gelingen kann, zeigt die Konferenz Employer Brand Experience am 15. und 16. Mai in Hamburg.  <\/p>\n","category_list_v2":"<a href=\"https:\/\/e3mag.com\/de\/category\/sap-nachrichten\/\" rel=\"category tag\">Community Nachrichten<\/a>, <a href=\"https:\/\/e3mag.com\/de\/category\/mag-1805\/\" rel=\"category tag\">MAG 18-05<\/a>","author_info_v2":{"name":"E-3 Magazin","url":"https:\/\/e3mag.com\/de\/author\/e-3-magazin\/"},"comments_num_v2":"0 comments","_links":{"self":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/posts\/43011","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/comments?post=43011"}],"version-history":[{"count":0,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/posts\/43011\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/media\/43062"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/media?parent=43011"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/categories?post=43011"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/tags?post=43011"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/coauthors?post=43011"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}