{"id":41783,"date":"2018-06-11T08:00:34","date_gmt":"2018-06-11T06:00:34","guid":{"rendered":"http:\/\/e3mag.com\/?p=41783"},"modified":"2022-05-01T09:58:59","modified_gmt":"2022-05-01T07:58:59","slug":"e-commerce-customer-experience-in-hybris","status":"publish","type":"post","link":"https:\/\/e3mag.com\/de\/e-commerce-customer-experience-in-hybris\/","title":{"rendered":"E-Commerce: Customer Experience in Hybris"},"content":{"rendered":"<p>Im Rahmen der Gesch\u00e4ftsbeziehung mit Hybris hat BloomReach eine Experience- &amp; Personalization-L\u00f6sung entwickelt, die ab sofort im SAP App Center zur Verf\u00fcgung steht.<\/p>\n<p>Mit der eigens f\u00fcr die Integration mit der Hybris Commerce entwickelten L\u00f6sung BloomReach Experience &amp; Personalization schafft das Unternehmen relevante digitale Kundenerlebnisse.<\/p><div class=\"great-fullsize-content-de\" style=\"float: left;\" id=\"great-3974218266\"><div id=\"great-3680428462\" style=\"margin-bottom: 20px;\"><a data-no-instant=\"1\" href=\"https:\/\/www.youtube.com\/watch?v=6yfv7eho3Gc\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"Fullsize\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150.jpg\" alt=\"Fullsize\"  srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150.jpg 1200w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-400x50.jpg 400w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-768x96.jpg 768w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-100x13.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-480x60.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-640x80.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-720x90.jpg 720w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-960x120.jpg 960w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-1168x146.jpg 1168w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-18x2.jpg 18w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-600x75.jpg 600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" width=\"1200\" height=\"150\"  style=\" max-width: 100%; height: auto;\" \/><\/a><\/div><\/div>\n<p>Durch die Integration von BloomReach Experience &amp; Personalization mit Hybris Commerce soll es Unternehmen gelingen, ihren Kunden einzigartige, relevante digitale Erlebnisse auf allen Touchpoints zu bieten.<\/p>\n<p>Bei der BloomReach-L\u00f6sung f\u00fcr SAP Hybris Commerce handelt es sich um eine Erweiterung der BloomReach Digital Experience Platform (DXP), die sich in die Hybris-Commerce-Umgebung integrieren l\u00e4sst.<\/p>\n<p>DXP ist eine offene, vielseitige und intelligente L\u00f6sung, bestehend aus den Tools BloomReach Experience und der KI-getriebenen BloomReach Personalization.<\/p>\n<p><em><a href=\"https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/Raj-De-Detta.jpg\"><img loading=\"lazy\" decoding=\"async\" title=\"E-commerce: customer experience in hybris\" class=\"aligncenter size-full wp-image-41784\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/Raj-De-Detta.jpg\" alt=\"Raj De Detta\" width=\"800\" height=\"800\" srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/Raj-De-Detta.jpg 800w, https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/Raj-De-Detta-150x150.jpg 150w, https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/Raj-De-Detta-768x768.jpg 768w, https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/Raj-De-Detta-100x100.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/Raj-De-Detta-480x480.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/Raj-De-Detta-640x640.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/Raj-De-Detta-720x720.jpg 720w, https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/Raj-De-Detta-24x24.jpg 24w, https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/Raj-De-Detta-48x48.jpg 48w, https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/Raj-De-Detta-96x96.jpg 96w, https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/Raj-De-Detta-300x300.jpg 300w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a>\u201eDie Verf\u00fcgbarkeit einer Experience- und Personalization-L\u00f6sung f\u00fcr Anwender, die sowohl DXP als auch Hybris Commerce nutzen, erm\u00f6glicht es Unternehmen, neue Standards zu setzen, wenn es um die Interaktion mit ihren Kunden geht\u201c<\/em><\/p>\n<p>sagt Raj De Datta, CEO und Co-Founder von BloomReach.<\/p>\n<p><em>\u201eDurch die Kombination von relevantem Content und 1-zu-1-personalisiertem E-Commerce k\u00f6nnen wir Unternehmen in die Lage versetzen, eine pers\u00f6nliche Beziehung zu ihren Kunden aufzubauen.\u201c<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>BloomReach, ein Anbieter f\u00fcr Digital Experience, ist eine strategische Partnerschaft mit Hybris eingegangen.<\/p>\n","protected":false},"author":38,"featured_media":41785,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[6,22044],"tags":[739,229,228],"coauthors":[19920],"class_list":["post-41783","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-wirtschaft","category-mag-1805","tag-customer-experience","tag-e-commerce","tag-hybris","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header.jpg",1000,494,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header.jpg",400,198,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header-768x379.jpg",768,379,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header.jpg",1000,494,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header-100x49.jpg",100,49,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header-480x237.jpg",480,237,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header-640x316.jpg",640,316,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header-720x356.jpg",720,356,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header-960x474.jpg",960,474,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header.jpg",1000,494,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header.jpg",1000,494,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header.jpg",1000,494,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header.jpg",1000,494,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header.jpg",1000,494,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header.jpg",18,9,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header.jpg",1000,494,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header.jpg",1000,494,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header.jpg",1000,494,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header.jpg",600,296,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header.jpg",600,296,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2018\/05\/BloomReach-Header-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>BloomReach, ein Anbieter f\u00fcr Digital Experience, ist eine strategische Partnerschaft mit Hybris eingegangen.<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3mag.com\/de\/category\/wirtschaft\/\" rel=\"category tag\">Wirtschaft<\/a>, <a href=\"https:\/\/e3mag.com\/de\/category\/mag-1805\/\" rel=\"category tag\">MAG 18-05<\/a>","author_info_v2":{"name":"E-3 Magazin","url":"https:\/\/e3mag.com\/de\/author\/e-3-magazin\/"},"comments_num_v2":"0 comments","_links":{"self":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/posts\/41783","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/comments?post=41783"}],"version-history":[{"count":0,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/posts\/41783\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/media\/41785"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/media?parent=41783"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/categories?post=41783"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/tags?post=41783"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/coauthors?post=41783"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}