{"id":31956,"date":"2017-12-06T09:33:09","date_gmt":"2017-12-06T08:33:09","guid":{"rendered":"http:\/\/e3mag.com\/?p=31956"},"modified":"2022-05-01T09:24:58","modified_gmt":"2022-05-01T07:24:58","slug":"digitalisierung-selten-chefsache","status":"publish","type":"post","link":"https:\/\/e3mag.com\/de\/digitalisierung-selten-chefsache\/","title":{"rendered":"Digitalisierung selten Chefsache"},"content":{"rendered":"<p>Zwar geben aktuell drei Viertel der Unternehmen (74 Prozent) an, dass sie eine Strategie zur Bew\u00e4ltigung des digitalen Wandels haben. Gegen\u00fcber dem Vorjahr hat sich der Anteil damit allerdings nicht ver\u00e4ndert.<\/p>\n<p>Zugleich werden nur noch in 42 Prozent der Unternehmen Digitalisierungsprojekte und digitale Innovationen vom Vorstand oder der Gesch\u00e4ftsleitung angesto\u00dfen, vor einem Jahr war dies noch in 51 Prozent der Unternehmen der Fall.<\/p><div class=\"great-fullsize-content-de\" style=\"float: left;\" id=\"great-337491504\"><div id=\"great-3606752178\" style=\"margin-bottom: 20px;\"><a data-no-instant=\"1\" href=\"https:\/\/www.youtube.com\/watch?v=6yfv7eho3Gc\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"Fullsize\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150.jpg\" alt=\"Fullsize\"  srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150.jpg 1200w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-400x50.jpg 400w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-768x96.jpg 768w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-100x13.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-480x60.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-640x80.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-720x90.jpg 720w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-960x120.jpg 960w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-1168x146.jpg 1168w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-18x2.jpg 18w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-600x75.jpg 600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" width=\"1200\" height=\"150\"  style=\" max-width: 100%; height: auto;\" \/><\/a><\/div><\/div>\n<p>\u00dcberwiegend kommen die Initiativen in 86 Prozent der Unternehmen aus der IT-Abteilung (2016: 78 Prozent). Das ist das Ergebnis einer repr\u00e4sentativen Umfrage von Bitkom Research im Auftrag von Tata Consultancy Services (TCS).<\/p>\n<p>\u201eDie Digitalisierung ver\u00e4ndert nicht nur Gesch\u00e4ftsprozesse, sie ver\u00e4ndert vor allem auch die Gesch\u00e4ftsmodelle. Heute k\u00f6nnen Unternehmen ohne eigenes Warenlager zum Marktf\u00fchrer im Handel werden oder, ohne eine einzige Immobilie oder ein einziges Fahrzeug zu besitzen weltweit f\u00fchrend bei \u00dcbernachtungsangeboten oder im Bef\u00f6rderungsgewerbe werden\u201c<\/p>\n<p>sagt Axel Pols, Gesch\u00e4ftsf\u00fchrer von Bitkom Research.<\/p>\n<p><a href=\"https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/Chart-Digitalisierung-Sapan-1712.jpg\"><img loading=\"lazy\" decoding=\"async\" title=\"Digitalisierung selten chefsache\" class=\"aligncenter size-full wp-image-31960\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/Chart-Digitalisierung-Sapan-1712.jpg\" alt=\"Chart Digitalisierung Sapan 1712\" width=\"800\" height=\"393\" srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/Chart-Digitalisierung-Sapan-1712.jpg 800w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/Chart-Digitalisierung-Sapan-1712-768x377.jpg 768w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/Chart-Digitalisierung-Sapan-1712-100x49.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/Chart-Digitalisierung-Sapan-1712-480x236.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/Chart-Digitalisierung-Sapan-1712-640x314.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/Chart-Digitalisierung-Sapan-1712-720x354.jpg 720w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<h3>Z\u00f6gern ist riskant<\/h3>\n<p>Kay M\u00fcller-Jones, Leiter Consulting und Services Integration bei TCS, betont:<\/p>\n<p>\u201eDie Studienergebnisse spiegeln die rasante Digitalisierung in Deutschland wider. Unternehmen sp\u00fcren die disruptiven Effekte deutlich st\u00e4rker als vor einem Jahr. Wer jetzt noch z\u00f6gert, riskiert ganz klar Marktanteile.\u201c<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Die gro\u00dfe Mehrheit der deutschen Unternehmen geht die Digitalisierung strategisch an, nur eine Minderheit macht das Thema aber zur Chefsache.<\/p>\n","protected":false},"author":38,"featured_media":31957,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[2,19171],"tags":[35,6166,601,8923,369],"coauthors":[19920],"class_list":["post-31956","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sap-nachrichten","category-mag-1712","tag-bitkom","tag-digitaler-wandel","tag-digitalisierung","tag-digitalisierungsprojekte","tag-it","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560.jpg",1000,453,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560.jpg",400,181,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560-768x348.jpg",768,348,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560.jpg",1000,453,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560-100x45.jpg",100,45,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560-480x217.jpg",480,217,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560-640x290.jpg",640,290,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560-720x326.jpg",720,326,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560-960x435.jpg",960,435,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560.jpg",1000,453,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560.jpg",1000,453,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560.jpg",1000,453,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560.jpg",1000,453,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560.jpg",1000,453,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560.jpg",1000,453,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560.jpg",1000,453,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560.jpg",1000,453,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560.jpg",600,272,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560.jpg",600,272,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/12\/shutterstock_429296560-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>Die gro\u00dfe Mehrheit der deutschen Unternehmen geht die Digitalisierung strategisch an, nur eine Minderheit macht das Thema aber zur Chefsache.<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3mag.com\/de\/category\/sap-nachrichten\/\" rel=\"category tag\">Community Nachrichten<\/a>, <a href=\"https:\/\/e3mag.com\/de\/category\/mag-1712\/\" rel=\"category tag\">MAG 17-12<\/a>","author_info_v2":{"name":"E-3 Magazin","url":"https:\/\/e3mag.com\/de\/author\/e-3-magazin\/"},"comments_num_v2":"0 comments","_links":{"self":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/posts\/31956","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/comments?post=31956"}],"version-history":[{"count":0,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/posts\/31956\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/media\/31957"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/media?parent=31956"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/categories?post=31956"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/tags?post=31956"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/coauthors?post=31956"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}