{"id":30478,"date":"2017-11-07T08:00:40","date_gmt":"2017-11-07T07:00:40","guid":{"rendered":"http:\/\/e3mag.com\/?p=30478"},"modified":"2022-05-01T09:14:00","modified_gmt":"2022-05-01T07:14:00","slug":"status-quo-von-advanced-und-predictive-analytics","status":"publish","type":"post","link":"https:\/\/e3mag.com\/de\/status-quo-von-advanced-und-predictive-analytics\/","title":{"rendered":"Status quo von Advanced und Predictive Analytics"},"content":{"rendered":"<p>Eine aktuelle Studie des Business Application Research Center (Barc) beleuchte die gegenw\u00e4rtige und geplante Nutzung von fortgeschrittenen Analysen durch Unternehmen:<\/p>\n<p>Neun Prozent erachten das Thema als sehr wichtig \u2013 doppelt so viele wie im letztj\u00e4hrigen Survey. 63 Prozent halten es f\u00fcr zuk\u00fcnftig sehr wichtig. Allerdings stagniert die Zahl der Unternehmen, die Advanced Analytics anwenden.<\/p><div class=\"great-fullsize-content-de\" style=\"float: left;\" id=\"great-384126094\"><div id=\"great-2352259840\" style=\"margin-bottom: 20px;\"><a data-no-instant=\"1\" href=\"https:\/\/www.youtube.com\/watch?v=6yfv7eho3Gc\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"Fullsize\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150.jpg\" alt=\"Fullsize\"  srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150.jpg 1200w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-400x50.jpg 400w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-768x96.jpg 768w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-100x13.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-480x60.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-640x80.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-720x90.jpg 720w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-960x120.jpg 960w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-1168x146.jpg 1168w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-18x2.jpg 18w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-600x75.jpg 600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" width=\"1200\" height=\"150\"  style=\" max-width: 100%; height: auto;\" \/><\/a><\/div><\/div>\n<p>Lediglich f\u00fcnf Prozent nutzen diese Technologie bereits h\u00e4ufig, 31 Prozent vereinzelt \u2013 in etwa so viele wie im letzten Jahr. Zwar ist die Bereitschaft, in das Thema zu investieren, im Laufe des letzten Jahres gestiegen, doch sind die meisten Unternehmen mit konkreten Investitionen noch zur\u00fcckhaltend.<\/p>\n<p>Fachbereichsgetriebene Unternehmen befinden sich \u00fcberwiegend in der Phase der Use-Case-Identifikation und der Evaluierung von Prototypen, w\u00e4hrend Data-Scientist- und IT-getriebene Unternehmen sich eher in der Prototypisierung befinden.<\/p>\n<p>Erstere setzen Advanced Analytics zur Unterst\u00fctzung von Entscheidungen ein (18 Prozent), jedoch nicht zur Prozessautomatisierung (0 Prozent). F\u00fcr Data-Lab- und IT-getriebene Unternehmen stellt diese Automatisierung jedoch einen Schwerpunkt dar (13 Prozent).<\/p>\n<p>Dies l\u00e4sst darauf schlie\u00dfen, dass die Kenntnisse professioneller Data Scientists sowie der IT gegen\u00fcber dem Fachbereich auch andere Use Cases zulassen oder Advanced Analytics von Fachbereichen mit deutlich anderen Erwartungshaltungen genutzt wird.<\/p>\n<p>&nbsp;<\/p>\n<p>Der in Advanced-Analytics-Projekten realisierte Nutzen beziffert sich bei den Befragten auf eine Umsatzsteigerung von drei Prozent und eine Kostensenkung von zwei Prozent. Nutzer erwarten hier zuk\u00fcnftig Werte von acht Prozent bzw. neun Prozent.<\/p>\n<p>Dar\u00fcber hinaus sehen fachbereichsgetriebene Unternehmen ein besseres Verst\u00e4ndnis des Wettbewerbs und der Kunden als wichtigen Mehrwert von Advanced-Analytics- Projekten an.<a href=\"https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/Sebastian-Derwisch-szene-1711.jpg\"><img loading=\"lazy\" decoding=\"async\" title=\"Status quo von advanced und predictive analytics\" class=\"aligncenter size-full wp-image-30482\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/Sebastian-Derwisch-szene-1711.jpg\" alt=\"Predictive analytics, advanced analytics\" width=\"800\" height=\"605\" srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/Sebastian-Derwisch-szene-1711.jpg 800w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/Sebastian-Derwisch-szene-1711-768x581.jpg 768w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/Sebastian-Derwisch-szene-1711-100x76.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/Sebastian-Derwisch-szene-1711-480x363.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/Sebastian-Derwisch-szene-1711-640x484.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/Sebastian-Derwisch-szene-1711-720x545.jpg 720w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/a><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>F\u00fcr 40 Prozent der Unternehmen ist Advanced Analytics ein aktuell wichtiges Thema.<\/p>\n","protected":false},"author":38,"featured_media":30479,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[2,18533],"tags":[1022,13133,6062,10772,369,3413],"coauthors":[19920],"class_list":["post-30478","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sap-nachrichten","category-mag-1711","tag-advanced-analytics","tag-barc","tag-data-scientist","tag-data-scientists","tag-it","tag-predictive-analytics","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288.jpg",1000,432,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288.jpg",400,173,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288-768x332.jpg",768,332,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288.jpg",1000,432,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288-100x43.jpg",100,43,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288-480x207.jpg",480,207,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288-640x276.jpg",640,276,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288-720x311.jpg",720,311,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288-960x415.jpg",960,415,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288.jpg",1000,432,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288.jpg",1000,432,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288.jpg",1000,432,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288.jpg",1000,432,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288.jpg",1000,432,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288.jpg",1000,432,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288.jpg",1000,432,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288.jpg",1000,432,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288.jpg",600,259,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288.jpg",600,259,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2017\/11\/shutterstock_301109288-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>F\u00fcr 40 Prozent der Unternehmen ist Advanced Analytics ein aktuell wichtiges Thema.<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3mag.com\/de\/category\/sap-nachrichten\/\" rel=\"category tag\">Community Nachrichten<\/a>, <a href=\"https:\/\/e3mag.com\/de\/category\/mag-1711\/\" rel=\"category tag\">MAG 17-11<\/a>","author_info_v2":{"name":"E-3 Magazin","url":"https:\/\/e3mag.com\/de\/author\/e-3-magazin\/"},"comments_num_v2":"0 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