{"id":113320,"date":"2022-04-25T10:05:00","date_gmt":"2022-04-25T08:05:00","guid":{"rendered":"http:\/\/e3mag.com\/?p=113320"},"modified":"2022-04-26T07:27:53","modified_gmt":"2022-04-26T05:27:53","slug":"investitionsstau-loest-sich-auf","status":"publish","type":"post","link":"https:\/\/e3mag.com\/de\/investitionsstau-loest-sich-auf\/","title":{"rendered":"Investitionsstau l\u00f6st sich auf"},"content":{"rendered":"\n<p>W\u00e4hrend sich der Einsatz von Advanced Analytics lange Zeit auf Banken, Versicherungen und Finanzdienstleister sowie Gro\u00dfkonzerne mit hochspezifischen Marktanforderungen konzentrierte, ist das Spektrum der Anwenderbranchen inzwischen wesentlich breiter geworden. Zum Kreis der wichtigsten Nachfragegruppen z\u00e4hlen l\u00e4ngst auch Bereiche wie das Gesundheitswesen, die Biowissenschaften, der Einzelhandel, die Konsumg\u00fcterindustrie und die Fertigungsindustrie. Entsprechend vielf\u00e4ltiger werden die Einsatzgebiete der Advanced Analytics. Sie reichen von pr\u00e4diktiver Analytik (engl. Predictive Analytics) in der Beschaffung \u00fcber die Optimierung produktionsnaher Dienstleistungen wie die vorausschauende Instandhaltung bis zur Erstellung von Absatzprognosen oder kundenspezifischen Verkaufsempfehlungen. <\/p>\n\n\n\n<p>Ziel ist es, fortgesetzt neue Erkenntnisse \u00fcber das Verhalten der Kunden und die Abl\u00e4ufe in den Wertsch\u00f6pfungsketten zu gewinnen. Dienstleister und L\u00f6sungsanbieter greifen die positive Marktentwicklung auf und weiten ihr Advanced-Analytics-Portfolio signifikant aus. Dies ist eines der zentralen Ergebnisse der beiden Anbietervergleiche \u201eISG Provider Lens Analytics Services for Germany\u201c und \u201eISG Provider Lens Analytics \u2013 Platforms and Solutions for Germany\u201c, die das Marktforschungs- und Beratungsunternehmen Information Services Group (ISG) nun vorgelegt hat. Die Studien untersuchen das Know-how und die Umsetzungs-f\u00e4higkeiten von insgesamt 37 Anbietern, die auf dem deutschen Data-Analytics-Markt t\u00e4tig sind.<\/p><div class=\"great-fullsize-content-de\" style=\"float: left;\" id=\"great-2602217649\"><div id=\"great-870591375\" style=\"margin-bottom: 20px;\"><a data-no-instant=\"1\" href=\"https:\/\/www.youtube.com\/watch?v=6yfv7eho3Gc\" rel=\"noopener\" class=\"a2t-link\" target=\"_blank\" aria-label=\"Fullsize\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150.jpg\" alt=\"Fullsize\"  srcset=\"https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150.jpg 1200w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-400x50.jpg 400w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-768x96.jpg 768w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-100x13.jpg 100w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-480x60.jpg 480w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-640x80.jpg 640w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-720x90.jpg 720w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-960x120.jpg 960w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-1168x146.jpg 1168w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-18x2.jpg 18w, https:\/\/e3mag.com\/wp-content\/uploads\/2026\/03\/banner_26_04_08_1200x150-600x75.jpg 600w\" sizes=\"(max-width: 1200px) 100vw, 1200px\" width=\"1200\" height=\"150\"  style=\" max-width: 100%; height: auto;\" \/><\/a><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Mehr und mehr Anwenderunternehmen legen die Zur\u00fcckhaltung fr\u00fcherer Jahre ab und investieren in den Aufbau fortgeschrittener Analytikl\u00f6sungen.<\/p>\n","protected":false},"author":38,"featured_media":113322,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"pmpro_default_level":"","footnotes":""},"categories":[2,40563],"tags":[1022,39413,40583,5207],"coauthors":[19920],"class_list":["post-113320","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sap-nachrichten","category-mag-22-04","tag-advanced-analytics","tag-isg-one","tag-mag-22-04","tag-sapanoptikum","pmpro-has-access"],"acf":[],"featured_image_urls_v2":{"full":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"thumbnail":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-150x150.jpg",150,150,true],"medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",400,180,false],"medium_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-768x346.jpg",768,346,true],"large":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"image-100":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-100x45.jpg",100,45,true],"image-480":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-480x216.jpg",480,216,true],"image-640":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-640x288.jpg",640,288,true],"image-720":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-720x324.jpg",720,324,true],"image-960":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-960x432.jpg",960,432,true],"image-1168":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"image-1440":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"image-1920":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"1536x1536":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"2048x2048":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"trp-custom-language-flag":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",18,8,false],"bricks_large_16x9":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"bricks_large":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"bricks_large_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",1000,450,false],"bricks_medium":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",600,270,false],"bricks_medium_square":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea.jpg",600,270,false],"profile_24":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-24x24.jpg",24,24,true],"profile_48":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-48x48.jpg",48,48,true],"profile_96":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-96x96.jpg",96,96,true],"profile_150":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-150x150.jpg",150,150,true],"profile_300":["https:\/\/e3mag.com\/wp-content\/uploads\/2022\/04\/shutterstock_407132119-hand-idea-300x300.jpg",300,300,true]},"post_excerpt_stackable_v2":"<p>Mehr und mehr Anwenderunternehmen legen die Zur\u00fcckhaltung fr\u00fcherer Jahre ab und investieren in den Aufbau fortgeschrittener Analytikl\u00f6sungen.<\/p>\n","category_list_v2":"<a href=\"https:\/\/e3mag.com\/de\/category\/sap-nachrichten\/\" rel=\"category tag\">Community Nachrichten<\/a>, <a href=\"https:\/\/e3mag.com\/de\/category\/mag-22-04\/\" rel=\"category tag\">Mag 22-04<\/a>","author_info_v2":{"name":"E-3 Magazin","url":"https:\/\/e3mag.com\/de\/author\/e-3-magazin\/"},"comments_num_v2":"0 comments","_links":{"self":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/posts\/113320","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/users\/38"}],"replies":[{"embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/comments?post=113320"}],"version-history":[{"count":0,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/posts\/113320\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/media\/113322"}],"wp:attachment":[{"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/media?parent=113320"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/categories?post=113320"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/tags?post=113320"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/e3mag.com\/de\/wp-json\/wp\/v2\/coauthors?post=113320"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}